# Social Media and Advocacy Manager

**Company**: Ford Europe
**Location**: Dunton
**Work arrangement**: hybrid
**Experience**: senior
**Job type**: full-time
**Category**: Marketing
**Industry**: Automotive

**Apply**: https://efds.fa.em5.oraclecloud.com/hcmUI/CandidateExperience/en/sites/CX_1/job/63175?utm_source=yubhub.co&utm_medium=jobs_feed&utm_campaign=apply
**Canonical**: https://yubhub.co/jobs/job_f150f3eb-bf5

## Description

Join Ford Europe and lead our digital-first communications strategy, driving brand awareness, engagement, and advocacy across key audiences.

You'll own and deliver integrated owned, earned, and paid campaigns, working closely with Marketing and cross-functional teams to bring Ford's products, services, and brand stories to life.

You'll build and grow advocacy communities across Europe - engaging customers, influencers, and digital audiences - while shaping how Ford connects with people online.

**Responsibilities:**

- Develop and deliver a cross-channel communications strategy across social, digital, and media platforms in partnership with Marketing

- Create and execute always-on digital storytelling and campaigns to support vehicle and service launches

- Build and lead advocacy programmes, growing networks of brand advocates including customers, influencers, and online communities

- Lead projects from concept through to execution, ensuring high-quality, timely delivery

- Analyse campaign performance using digital and social analytics tools, applying insights to continuously optimise activity

- Collaborate cross-functionally with Corporate Affairs, Marketing, external agencies, and global teams to deliver integrated campaigns around key moments

- Represent the voice of digital communities within Ford, ensuring insights influence business and communications strategies

- Drive authentic engagement with influencers and online audiences, creating human, relatable brand storytelling

**Qualifications:**

- Degree in Communications, Marketing, or similar

- 6+ years' experience in social, digital, or communications roles

- Proven success delivering high-impact digital campaigns

- Strong communication skills, with experience engaging senior stakeholders

- Experience working cross-functionally and managing partners

- Confident using data and insights to drive decisions

- Understanding of influencer strategy, brand reputation, and social media trends

- Ability to thrive in a fast-paced, evolving environment

**Benefits:**

- Competitive salary

- Opportunity to work with a leading automotive manufacturer

- Collaborative and dynamic work environment

- Professional development opportunities

**Job Info:**

- Job Identification: 63175

- Job Category: Communications

- Posting Date: 05/13/2026, 10:30 AM

- Degree Level: Bachelor's Degree or equivalent

- Job Schedule: Full time

- Locations: 15 West Mayne, Basildon, ESSEX, SS15 6EE, GB (Hybrid)

## Skills

### Required
- Digital communications
- Social media
- Influencer marketing
- Brand advocacy
- Campaign analysis
- Data-driven decision making
- Cross-functional collaboration

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Source: [Apply at efds.fa.em5.oraclecloud.com](https://efds.fa.em5.oraclecloud.com/hcmUI/CandidateExperience/en/sites/CX_1/job/63175?utm_source=yubhub.co&utm_medium=jobs_feed&utm_campaign=apply)
