# Marketing Specialist

**Company**: 3M
**Location**: Shanghai, CN
**Experience**: mid
**Job type**: full-time
**Category**: Marketing
**Industry**: Manufacturing
**Wikidata**: https://www.wikidata.org/wiki/Q159433

**Apply**: https://3m.wd1.myworkdayjobs.com/en-US/Search/job/CN-Shanghai/Segment-Marketing-Manager_R01173221-1?utm_source=yubhub.co&utm_medium=jobs_feed&utm_campaign=apply
**Canonical**: https://yubhub.co/job/marketing-specialist-efcb2bd6-5e8/

## Description

Join 3M, a company committed to innovation, and apply your talent in bold ways that matter.

**Job Description:**

As a Marketing Specialist, you will develop and support marketing plans for the OEM segment. You will analyze customer needs, market trends, competitor activities, and product opportunities across key industries such as Appliances, Auto-E, Auto-Electronics, Electric Machinery, and Power Electronics.

**Key Responsibilities:**

- Develop and support marketing plans for the OEM segment

- Analyze customer needs, market trends, competitor activities, and product opportunities

- Work closely with the sales team to support opportunity growth and key account plans

- Create and update value propositions, product messaging, and basic marketing materials

- Support new product introduction activities, including market assessments and launch plans

- Track marketing performance and provide improvement suggestions

- Collaborate with regional marketing, product teams, and application engineering

- Support OEM-related communication materials and industry activities

**Qualifications:**

- Bachelor's degree in marketing, engineering, electrical power, electrical engineering, business, or a related field

- 3-5 years of B2B marketing or related experience, preferably in the electronics or auto-electrification industry

- Good analytical skills and ability to understand customer needs

- Strong communication and teamwork skills

- Comfortable working with data and CRM tools such as SFDC

- Good English communication skills

- Business development skills are a strong plus

**Benefits:**

- Opportunity to work in a company committed to innovation and creativity

- Collaborative and dynamic work environment

**Safety and Environment:**

Safety is a core value at 3M. All employees are expected to contribute to a strong Environmental Health and Safety (EHS) culture by following safety policies, identifying hazards, and engaging in continuous improvement.

For more fresh new jobs, check out [yubhub.co](https://yubhub.co/).

## Skills

### Required
- marketing
- analytical skills
- communication skills
- teamwork skills
- SFDC

### Nice to have
- business development skills

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Source: [Apply at 3m.wd1.myworkdayjobs.com](https://3m.wd1.myworkdayjobs.com/en-US/Search/job/CN-Shanghai/Segment-Marketing-Manager_R01173221-1?utm_source=yubhub.co&utm_medium=jobs_feed&utm_campaign=apply)