# Marketing Manager, Integrated Search & Google Media

**Company**: Tenable
**Location**: Boston, MA
**Work arrangement**: hybrid
**Experience**: senior
**Job type**: full-time
**Salary**: $92,500-$123,166.67 USD
**Category**: Marketing
**Industry**: Technology

**Apply**: https://job-boards.greenhouse.io/tenableinc/jobs/5443602008?utm_source=yubhub.co&utm_medium=jobs_feed&utm_campaign=apply
**Canonical**: https://yubhub.co/jobs/job_eedbd954-7ae

## Description

We are seeking an expert, data-driven Manager, Integrated Search & Google Media to own our paid search and Google media ecosystem while managing essential SEO and GEO strategies.

In this role, you will also drive the strategy and execution across Google Ads, Bing Ads, YouTube and YouTube TV ads, and broader Google advertising properties.

As our primary Paid Search authority, you live and breathe Google Ads, master modern AI-driven campaign structures (Performance Max, Smart Bidding, AI creatives), and stay at the forefront of search evolution.

Your key responsibilities include:

- Owning the strategy, launch, optimization, and scaling of high-ROI performance campaigns across Google Search, Bing Ads, YouTube and YouTube TV ads, and Google Display/Discovery.

- Mastering advanced ad features (Smart Bidding, auto-generated assets, AI bidding algorithms) to continually scale performance and improve audience targeting.

- Partnering with Performance Marketing Theater Leads to understand regional goals, revenue targets, and market considerations, and delivering actionable paid search strategies that generate pipeline and directly meet theater targets.

- Leading end-to-end campaign and post-click experimentation across paid search, building structured testing frameworks to optimize ad performance, landing page experiences, and alternative lead capture mechanisms.

- Performing ongoing technical SEO optimizations, site audit reporting and prioritization, meta tag creation, and optimization to ensure high crawlability, indexability, and keyword alignment.

- Partnering with Senior Manager, SEO/GEO on incremental lift analysis and reporting (Paid + Organic) to prove total search performance, identify cannibalization risks, and maximize incremental pipeline.

- Conducting regular keyword tracking, reporting, and competitive insights analysis to map competitor SERP dominance, keyword gaps, and prompt share across both paid and organic environments.

- Performing continuous UTM and URL cleanup/optimization across paid landing pages, organic pages, and tracking scripts to guarantee clean attribution, accurate reporting, and frictionless landing page experiences.

Requirements:

- 5+ Years of Hands-On Experience managing complex, multi-region paid search and video budgets across Google Ads, Bing Ads, YouTube and YouTube TV ads.

- Expert-level fluency across the Google Ads platform- Search, Video, PMax, Audience targeting, and automated bid management.

- Demonstrated ability to perform technical site audits, meta tag optimizations, keyword tracking, and modern GEO/Prompt tracking across AI search platforms.

- Experience working directly with regional theater or growth leads to turn market-specific targets into conversion-driven campaign tactics with direct revenue accountability.

- Advanced skills in GA4, Google Tag Manager, dashboard tools (Looker Studio, Tableau), and multi-touch attribution modeling.

- Strong understanding of how search behavior is shifting toward generative AI and how to leverage modern AI tools to accelerate copy generation, landing page strategies, and performance insights.

Benefits:

- Medical, dental, vision, disability and life insurance

- 401(k) retirement savings with company match

- Employee stock purchase plan

- Flexible spending accounts

- Employee Assistance Program (EAP)

- Education assistance

- Parental leave

- Paid time off (PTO)

- Company-paid holidays

- Health and wellness events

- Community programs

## Skills

### Required
- Google Ads
- SEO
- GEO
- AI-driven campaign structures
- Performance Max
- Smart Bidding
- GA4
- Google Tag Manager

### Nice to have
- Google Ads Certifications
- SEO/GEO monitoring software
- Experience working in global B2B performance marketing environments

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Source: [Apply at job-boards.greenhouse.io](https://job-boards.greenhouse.io/tenableinc/jobs/5443602008?utm_source=yubhub.co&utm_medium=jobs_feed&utm_campaign=apply)