# Director of Marketing & Growth, Domains

**Company**: Squarespace
**Location**: New York City; Remote, United States
**Work arrangement**: remote
**Experience**: senior
**Job type**: full-time
**Salary**: $186,500 - $327,750 USD
**Category**: Marketing
**Industry**: Technology

**Apply**: https://job-boards.greenhouse.io/squarespace/jobs/7829007
**Canonical**: https://yubhub.co/jobs/job_eed6ed80-d46

## Description

We are looking for a Marketing Director to lead the growth of Squarespace Domains. This role offers the chance to lead marketing for a product that's essential for every small business, entrepreneur, or individual with a creative idea.

You will report to the Senior Director, Marketing - Domains & Applications, and work remote from a US-approved state or hybrid from our NYC Headquarters.

Key responsibilities include:

- Continuing to scale and refine the global marketing strategy for the Squarespace Domains business, focusing on sustainable growth, stronger channel performance, and deeper international traction.

- Evolving the Domains product brand to further align with Squarespace’s core values (design excellence, clarity, transparency) and expanding brand visibility across priority markets.

- Strengthening and optimising the partnership marketing program with key organisations in the Domains ecosystem, identifying new co-marketing opportunities and maturing existing partnerships for long-term impact.

- Working cross-functionally with Squarespace’s marketing teams, including media, lifecycle, and content, to enhance campaign effectiveness and continue optimising the shared-services operating model.

- Collaborating closely with Product Management to amplify product launches, improve messaging precision, and showcase value to both new and existing users.

- Leveraging data analytics to refine KPIs, expand testing programs, and drive ongoing optimisation across acquisition and retention initiatives.

- Managing and allocating marketing spend with increasing efficiency, tracking performance against revenue, CAC, LTV, ROI, and broader product-led growth goals.

- Partnering with Analytics, UX Research, and CRM to iterate on and optimise a cross-product introduction framework that increases adoption of additional Squarespace products and supports customer engagement, retention, and lifetime value.

To succeed in this role, you will need:

- 12+ years of marketing experience focused on growth, brand, and partnerships.

- Experience working for a B2C tech or SaaS company.

- Previous experience building and overseeing marketing budgets, allocating resources to high-impact channels and campaigns.

- The ability to evaluate and build a roster of growth-focused partnerships to engage with on promotional and co-marketing programs that align with Squarespace brand values.

- Deep understanding of organic and paid user funnels, with experience owning programs that directly drive acquisition.

- Familiarity with performance marketing metrics (CPM, CPI, CPA, CPC & LTV) and adept at using data for campaign optimisation.

- A proven track record of being able to work cross-functionally and represent marketing with senior partners across Product, Finance, Business Development, and Analytics.

- Comfort in creating insights materials and marketing briefs to engage with a world-class Creative organisation and provide feedback on creative materials that will be used in campaign and brand work.

- Experience in attracting, retaining, and developing outstanding marketing talent.

## Skills

### Required
- marketing
- growth
- brand
- partnerships
- B2C
- SaaS
- budgeting
- resource allocation
- performance marketing
- data analysis
- KPI refinement
- testing programs
- campaign optimisation
- cross-functional collaboration
- product management
- UX research
- CRM