# Social Director

**Company**: Ogilvy
**Location**: Sydney, Australia
**Experience**: senior
**Job type**: full-time
**Category**: Marketing
**Industry**: Consulting

**Apply**: https://job-boards.greenhouse.io/ogilvyaus/jobs/4753590005?utm_source=yubhub.co&utm_medium=jobs_feed&utm_campaign=apply
**Canonical**: https://yubhub.co/job/social-director-edac426c-fb6/

## Description

Ogilvy is looking for an experienced Social Director to join their team.

The team at Ogilvy is culturally curious, creatively driven, and impact-obsessed, consisting of brand marketing experts spanning Sydney and Melbourne. They believe brands are at their best when they find ways to shape, make, and break into culture through ideas that influence.

### About the Role:

This is an exciting leadership opportunity to help shape and grow Ogilvy's social offering, leading strategic client partnerships, delivering impactful social campaigns, and driving the continued growth of their social and influencer capabilities.

You will combine strategic thinking, client leadership, and commercial management with a passion for creative, culturally relevant work. You will lead integrated social programs, provide strategic counsel to senior clients, and bring together cross-functional teams and agency partners to deliver exceptional work.

### Responsibilities:

- Lead the development of high-quality, creative social work that sparks conversations, influences culture, and drives earned outcomes.

- Develop and deliver social strategies, campaign frameworks, and content programs that align with client business objectives.

- Champion the strategic use of social media and influencer marketing across client teams and the wider agency.

- Lead key client relationships, acting as a trusted strategic adviser and mentor to senior client stakeholders.

- Drive the adoption of Ogilvy's social and influencer products, including InfluenceO and TK.Lab.

- Identify opportunities to grow social and influencer revenue across existing clients and new business prospects.

- Oversee integrated campaign delivery, ensuring creative ideas are scalable, locally relevant, and effectively executed.

- Drive operational excellence across teams, workflows, resource allocation, and delivery processes.

- Manage commercial performance, including budgets, retainer utilisation, resource planning, and profitability.

- Build strong relationships across account management, creative, strategy, and PR to deliver integrated campaigns.

- Champion emerging technologies, including Generative AI, to improve creative workflows, content production, and campaign effectiveness.

- Contribute to the evolution of Ogilvy's social and influencer offering and strengthen their reputation as a leader in the space.

### What You'll Bring:

- 10+ years' experience in an agency or client-side environment, leading integrated social, campaign, and content programs.

- A strong track record in B2B enterprise technology or managing complex, multi-market regional accounts.

- Deep understanding of social platforms and regional market nuances, including LinkedIn, Meta, YouTube, X, and Asian platforms such as Naver and Kakao.

- Strong commercial and financial acumen, with experience managing significant retainers, budgets, resource utilisation, and complex scopes of work.

- Experience managing content production and asset delivery workflows, ideally with publishing platforms such as Sprinklr.

- The ability to balance strategic thinking with hands-on account leadership, translating business objectives into compelling social-first creative ideas.

- Exceptional client relationship and stakeholder management skills, with the confidence to navigate complex, matrixed organisations and multi-agency environments.

- A passion for emerging technology, with experience or curiosity in leveraging Generative AI and automation to drive innovation and efficiency.

- A natural leader who can inspire teams, build relationships, and identify opportunities to grow both client partnerships and the wider business.

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## Skills

### Required
- social media
- influencer marketing
- campaign management
- client leadership
- commercial management
- strategic thinking
- creative direction
- team leadership
- Generative AI
- automation
- content production
- asset delivery
- publishing platforms
- Sprinklr
- LinkedIn
- Meta
- YouTube
- X
- Naver
- Kakao

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Source: [Apply at job-boards.greenhouse.io](https://job-boards.greenhouse.io/ogilvyaus/jobs/4753590005?utm_source=yubhub.co&utm_medium=jobs_feed&utm_campaign=apply)