# Senior Regional Marketing Manager

**Company**: Miro
**Location**: Austin
**Experience**: senior
**Job type**: Full time
**Category**: Marketing
**Industry**: Technology

**Apply**: https://jobs.ashbyhq.com/miro/2d70d6aa-ef78-4d5c-a3f3-5335a53ccbdf?utm_source=yubhub.co&utm_medium=jobs_feed&utm_campaign=apply
**Canonical**: https://yubhub.co/jobs/job_ebfc89be-376

## Description

Miro's Demand Marketing team drives programs to establish Miro as a globally recognized Enterprise market leader, measured by increased revenue of the High Touch business.

As a Senior Regional Marketing Manager, you will contribute to the strategy, execution, and localized impact of marketing efforts in North America, focusing on driving significant pipeline and revenue growth in a key market.

**Responsibilities**

- Contribute to building and executing Miro's regional marketing plan for AMER, translating GTM goals into a strategy that directly generates and accelerates pipeline.

- Lead the end-to-end development and execution of effective and scalable regional marketing activities, including events, ABM, and other field programs that accelerate pipeline and drive revenue.

- Align, prioritize, and plan closely with sales, marketing, and other functional and cross-functional teams to ensure targets are met.

- Apply a strong understanding of sales and business priorities, customer needs, and regional competitive landscape to planning and execution.

- Collaborate with digital marketing and demand generation teams to leverage digital tactics for field execution and event follow-up strategies.

- Work closely with regional partners and the partner marketing team to incorporate the partner ecosystem into regional plans and field events.

- Regularly report on regional performance metrics, campaign ROI, and pipeline contribution to GTM and marketing leaders.

- Own and manage the marketing budget for owned programs, demonstrating a strong ROI for all expenditures.

**Requirements**

- 7+ years of experience in B2B SaaS marketing.

- A proven track record of designing and executing full-funnel marketing campaigns that result in measurable pipeline and revenue growth.

- Deep understanding of the AMER B2B technology landscape, buyer personas, and customer journey.

- Strong analytical skills and proficiency in using CRM and marketing automation platforms.

- Exceptional collaboration and communication skills, with the ability to influence cross-functional teams.

- Strong understanding of regional campaign management and measurement.

- Outstanding skills in project management and prioritization.

- Demonstrated ability to act decisively in ambiguous situations.

- AI-first mindset with eagerness to integrate AI into daily workflows.

**Benefits**

- Equity

- Wellbeing benefit

- WFH equipment allowance

- Annual Learning & Development stipend

- Diverse team environment

## Skills

### Required
- B2B SaaS marketing
- full-funnel marketing campaigns
- CRM
- marketing automation platforms
- project management
- regional campaign management
- AI-first mindset

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Source: [Apply at jobs.ashbyhq.com](https://jobs.ashbyhq.com/miro/2d70d6aa-ef78-4d5c-a3f3-5335a53ccbdf?utm_source=yubhub.co&utm_medium=jobs_feed&utm_campaign=apply)