# Product Manager, Global App

**Company**: Electronic Arts
**Location**: Singapore, SG
**Work arrangement**: hybrid
**Experience**: mid
**Job type**: full-time
**Category**: Engineering
**Industry**: Technology
**Ticker**: EA
**Wikidata**: https://www.wikidata.org/wiki/Q173941

**Apply**: https://jobs.ea.com/en_US/careers/JobDetail/Product-Manager-Global-app/214721?utm_source=yubhub.co&utm_medium=jobs_feed&utm_campaign=apply
**Canonical**: https://yubhub.co/jobs/job_ea492e28-db1

## Description

At Electronic Arts, we believe games are powerful because they bring together multiple ways people engage: play, watch, create, and connect. We're looking for a Product Manager, Global App to help shape the core player experience across the mobile app.

This role will focus on improving how players discover, engage with, and return to creator-driven content across priority markets, while ensuring the app experience remains intuitive, scalable, safe, and compatible with a shared global platform.

Responsibilities:

- Own roadmap areas across the Global App experience, aligned to company goals and regional user needs.

- Define and track key app metrics including activation, D1/D7 retention, engagement, session frequency, and feature adoption.

- Identify friction in the player journey and prioritize improvements across onboarding, discovery, navigation, and engagement loops.

- Partner with design and engineering to deliver intuitive, high-quality app experiences across mobile surfaces.

- Collaborate with regional teams on localization and culturalization of UX, messaging, and in-app education.

- Work with Growth on lifecycle hooks, notifications, referral mechanics, and re-engagement opportunities.

- Partner with Trust & Safety and Policy teams to embed safety-by-design, reporting flows, and age-appropriate experiences.

- Use product analytics, user research, and experimentation to inform prioritization and improve outcomes.

- Support launches, rollout planning, beta testing, issue triage, and ongoing quality improvements across markets.

Requirements:

- 4–7 years of product management experience in consumer mobile products, ideally in apps, games, social platforms, or UGC ecosystems.

- Experience shipping user-facing features that improved activation, engagement, retention, or app quality.

- Strong product judgment across mobile UX, discovery, engagement loops, and user lifecycle design.

- Comfort using data and experimentation to evaluate performance and prioritize product decisions.

- Ability to partner effectively with Engineering, Design, Data, Growth, Trust & Safety, and regional teams.

- Familiarity with localization, culturalization, and global product considerations.

- Mandarin and English preferred; strong written and verbal communication skills.

- Bachelor’s degree in CS, Engineering, HCI, Design, Economics, Business, or related field; equivalent experience also welcomed.

## Skills

### Required
- product management
- mobile products
- apps
- games
- social platforms
- UGC ecosystems
- UX
- discovery
- engagement loops
- user lifecycle design
- data analysis
- experimentation
- engineering
- design
- growth
- trust and safety
- policy
- localization
- culturalization

### Nice to have
- Mandarin
- English
- CS
- HCI
- Economics
- Business

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Source: [Apply at jobs.ea.com](https://jobs.ea.com/en_US/careers/JobDetail/Product-Manager-Global-app/214721?utm_source=yubhub.co&utm_medium=jobs_feed&utm_campaign=apply)