# New Business BDM

**Company**: Diageo
**Location**: Sydney
**Work arrangement**: hybrid
**Experience**: senior
**Job type**: temporary
**Category**: Sales
**Industry**: Other

**Apply**: https://diageo.wd3.myworkdayjobs.com/en-US/Diageo_Careers/job/Sydney-Australia/New-Business-BDM--On-Premise----24-months_JR1127348?utm_source=yubhub.co&utm_medium=jobs_feed&utm_campaign=apply
**Canonical**: https://yubhub.co/jobs/job_e9692b19-db6

## Description

Diageo is seeking a New Business BDM to join their Sales Team. The role involves accelerating Diageo's performance in the On Premise channel by winning new contracts and unlocking high-quality venues.

The successful candidate will be responsible for:

- Winning new business opportunities against a targeted pipeline of 250+ qualified venues

- Proactively prospecting, engaging, and converting new customers within priority On Premise segments

- Developing tailored commercial value propositions based on customer needs, occasions, and profitability drivers

- Leading end-to-end negotiation and contract execution, delivering high-quality, commercially sound agreements

- Driving profitable growth by assessing opportunities and ensuring strong return on investment and long-term value

- Establishing strong relationships with key decision-makers, positioning Diageo as a trusted growth partner

- Owning the onboarding of new customers, ensuring seamless transition from contract to activation

- Driving early-stage account success through activation, execution, and initial rate of sale growth

- Maintaining engagement in newly acquired accounts until they are fully embedded and performing

- Collaborating with internal teams to maximise impact and long-term success

- Maintaining strong pipeline rigor, forecasting accuracy, and reporting standards

The required qualifications for this role are:

- Proven experience in business development, sales, or account acquisition roles

- A strong hunter approach, confident, driven, resilient, and proactive in winning new business

- Demonstrated ability to build pipelines and convert opportunities at pace

- Experience in building customer relationships and influencing decision-makers

- Strong commercial acumen with the ability to assess profitability, return on investment, and growth potential

- Ability to understand market trends, competitor activity, and customer behaviour

- Strong communication and stakeholder management skills

- Ability to transition from winning business → onboarding → early account growth

- High levels of ownership, accountability, and execution rigor

- Proven track record in business development and or sales hunting roles

- Strong commercial negotiation and contract management capability

- Experience within On Premise / FMCG / Liquor / Hospitality preferred

- Data-led approach to pipeline management and prioritisation

- Ability to thrive in a high-autonomy, high-accountability environment

Diageo offers a range of benefits, including:

- Competitive reward – Market-leading salary, performance-driven bonus and industry perks

- Flexible ways of working – Hybrid working with no set office days, empowering you to balance work and life in a way that works for you

- Industry-leading family leave – Generous paid parental leave for all parents, along with support for life’s key moments

- Health & wellbeing – Comprehensive support including mental health resources, wellbeing initiatives and employee assistance programmes

- Career growth – Access to global opportunities, leading learning programmes and clear pathways for development

- Inclusive culture – A values-led, inclusive environment where you can bring your whole self to work

- Product perks – Employee discounts and experiences across our iconic portfolio

## Skills

### Required
- business development
- sales
- account acquisition
- commercial negotiation
- contract management
- pipeline management
- customer relationship building
- influencing decision-makers
- commercial acumen
- profitability assessment
- return on investment analysis
- growth potential assessment
- market trend analysis
- competitor activity analysis
- customer behaviour analysis
- communication
- stakeholder management

### Nice to have
- On Premise
- FMCG
- Liquor
- Hospitality
- data-led approach to pipeline management

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Source: [Apply at diageo.wd3.myworkdayjobs.com](https://diageo.wd3.myworkdayjobs.com/en-US/Diageo_Careers/job/Sydney-Australia/New-Business-BDM--On-Premise----24-months_JR1127348?utm_source=yubhub.co&utm_medium=jobs_feed&utm_campaign=apply)