# Senior Product Marketing Manager and Evangelist, ASEAN

**Company**: Snowflake
**Location**: Singapore
**Experience**: senior
**Job type**: full-time
**Category**: Marketing
**Industry**: Technology

**Apply**: https://jobs.ashbyhq.com/snowflake/648ec104-24f8-4057-9d0b-3ffb88947f30?utm_source=yubhub.co&utm_medium=jobs_feed&utm_campaign=apply
**Canonical**: https://yubhub.co/jobs/job_e59bb5cb-4e8

## Description

At Snowflake, we are powering the era of the agentic enterprise.

This is not a typical product marketing role. At Snowflake, you’ll help shape how the ASEAN market understands, adopts, and accelerates the future of the AI Data Cloud.

**What You'll Do**

- Lead Snowflake’s Product Marketing and Evangelism efforts across the ASEAN market.

- Build and execute go-to-market strategies and innovative programs that strengthen Snowflake’s market position and accelerate growth.

- Evangelize the AI Data Cloud through speaking engagements, social media, video, and community engagement across customers, partners, media, analysts, and broader industry audiences.

- Develop compelling messaging, content, and sales enablement assets for Snowflake teams and partner teams.

- Partner cross-functionally with demand generation, content marketing, sales, product management, and global stakeholders to align and execute regional go-to-market plans.

- Own and lead end-to-end product launches for ASEAN, including internal and external briefings, spokesperson support, enablement content and sessions, and alignment with marketing and PR on launch campaigns and events.

- Build market and competitive intelligence, and serve as a thought leader on the trends shaping the industry.

- Champion diversity and belonging as part of how we work, lead, and grow as a company.

**What Makes You a Stand Out**

- 15-20+ years of experience spanning technology, product, and market-facing roles, with strong exposure to data management and AI/ML.

- Strong cross-functional leadership skills, including the ability to influence without authority and work effectively with senior stakeholders.

- Outstanding communication and presentation skills, with confidence engaging internal leaders, external stakeholders, and public audiences.

- Excellent writing skills, with the ability to distill complex ideas into clear, compelling presentations and plans.

- A track record of working on complex data solutions and demonstrating architectural or technical leadership.

- An analytical mindset, with the ability to interpret information and turn it into actionable insight.

- Strong understanding of both the technical foundations and business value of modern data technologies, across on-premises and cloud environments.

- Experience with database products.

- A BS/BA or equivalent practical experience.

- A proven history of partnering with field GTM teams,across marketing, sales, and solution engineering,to create high-impact content and messaging that connects with diverse personas, from technical practitioners to C-level executives like the CMO, CFO, and CRO.

- Deep insight into the unique technological landscape and market dynamics across the ASEAN region.

- Professional fluency in regional languages including Bahasa, Mandarin, Cantonese or Thai is strongly advantageous, complementing English proficiency.

## Skills

### Required
- data management
- AI/ML
- product marketing
- technical evangelism
- go-to-market strategy
- content creation
- sales enablement
- cross-functional leadership
- communication
- presentation
- writing
- analytical mindset
- database products

### Nice to have
- Bahasa
- Mandarin
- Cantonese
- Thai

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Source: [Apply at jobs.ashbyhq.com](https://jobs.ashbyhq.com/snowflake/648ec104-24f8-4057-9d0b-3ffb88947f30?utm_source=yubhub.co&utm_medium=jobs_feed&utm_campaign=apply)