# Campaign QA Analyst

**Company**: Kobie
**Location**: Bengaluru, Karnataka
**Work arrangement**: hybrid
**Experience**: entry
**Job type**: Full-Time
**Category**: Marketing
**Industry**: Technology

**Apply**: https://jobs.lever.co/kobie/710055df-73c3-465f-ab53-78d22d31b235?utm_source=yubhub.co&utm_medium=jobs_feed&utm_campaign=apply
**Canonical**: https://yubhub.co/jobs/job_e1f310ba-78e

## Description

Join Kobie's India Tech Hub as a Campaign QA Analyst, playing a pivotal role in shaping the company's presence in India.

As a Marketing Ops QA Analyst, you'll serve as the final quality gate before any campaign reaches a client's loyalty members. You'll work closely with Developers and Campaign Managers to validate every outbound communication, ensuring it's accurate, compliant, on-brand, and aligned to the campaign's intended audience and strategy.

Responsibilities:

- Review and validate all outbound campaigns prior to deployment, including email content, subject lines, personalization, and dynamic elements

- Verify audience targeting logic, segmentation, and suppression lists against campaign specifications

- Confirm data integrity: validate that merge tags, personalization fields, and offer content are rendering correctly for the right audiences

- Check all links, UTM parameters, and redirect destinations for accuracy

- Validate platform configuration , send settings, throttling, scheduling, from name/address , against approved specs

- Assess campaigns against brand standards, legal and compliance requirements, and messaging strategy

- Log and track defects in the team's QA system; communicate findings clearly to Development for resolution

- Own QA sign-off gates in the deployment workflow , campaigns do not deploy without QA clearance

- Review quality-related post-launch issues and feed findings back into QA frameworks and checklists

- Maintain and improve QA documentation, checklists, and testing standards over time

Requirements:

- Bachelor's degree or equivalent experience

- 1–3 years of experience in QA, marketing operations, or digital campaign review

- Familiarity with email marketing platforms and campaign QA workflows

- Strong analytical eye , able to catch discrepancies in data, copy, and configuration that others miss

- Understanding of audience segmentation, targeting logic, and suppression requirements

- Methodical, process-oriented approach; comfortable working from checklists and documented standards

- Clear communicator , able to describe defects precisely and escalate risks without ambiguity

Additional skills that will help you stand out:

- Working knowledge of HTML/CSS email rendering

- Familiarity with Salesforce Marketing Cloud or equivalent enterprise ESP

- Experience using defect tracking tools (Jira, or similar)

- Knowledge of AMPScript or dynamic content logic in campaign platforms

## Skills

### Required
- QA
- marketing operations
- digital campaign review
- email marketing platforms
- analytical skills
- audience segmentation
- targeting logic
- suppression requirements

### Nice to have
- HTML/CSS email rendering
- Salesforce Marketing Cloud
- defect tracking tools
- AMPScript
- dynamic content logic

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Source: [Apply at jobs.lever.co](https://jobs.lever.co/kobie/710055df-73c3-465f-ab53-78d22d31b235?utm_source=yubhub.co&utm_medium=jobs_feed&utm_campaign=apply)