# Regional Sales Manager

**Company**: Red Bull
**Experience**: senior
**Job type**: full-time
**Salary**: $85,000 – 132,000 + cash incentives
**Category**: Sales
**Industry**: Beverage

**Apply**: https://jobs.redbull.com/en/regional-sales-manager-ref34526g?utm_source=yubhub.co&utm_medium=jobs_feed&utm_campaign=apply
**Canonical**: https://yubhub.co/jobs/job_e1e88610-841

## Description

As a Regional Sales Manager at Red Bull, you will be responsible for selling and executing Red Bull strategy and initiatives with a set group of regions, divisions, or banners of a specific national chain.

Key responsibilities include:

- Managing and developing regions, banners, and divisions of an account

- Building productive business relationships with assigned accounts

- Developing solutions that resonate with customer needs while achieving Red Bull goals

- Driving best practices by producing excellent results and creating innovative solutions

- Aligning all regional programming or promotional activity with the overarching chain strategy and Joint Business Plan

Responsibilities:

**Management & Development of Regions/Banners/Divisions of Account**

- Execute distribution on priority packages in-line with Channel Strategy recommendations

- Sell Red Bull's recommended price program by utilizing best practices and available tools

- Develop annual promotion schedule in accordance with chain HQ goals

- Customize sales pitch to achieve account goals while driving effective, permanent merchandising

**Management & Development of Local Relationships**

- Establish 'Wiring Model' that ensures communication with all regional chain decision makers

- Routinely engage in activities to build partnerships and 'wire' at the regional/division/banner level

- Establish necessary tools and business review templates to ensure Red Bull personnel are reviewing similar data with local Distributor Partners

**Budgets/Annual Planning**

- Ensure Region/Division/Banner compliance with annual Customer Marketing Agreements

- Manage T&E spending to assigned budget

**Business Analysis**

- Evaluate ROI with regards to all regional/divisional/banner level programming and promotions

- Work with Category Management Team to evaluate ROI with regards to 'pay-for-space' agreements

- Drive post-promotion analysis to evaluate promotional effectiveness

**Business Reviews & Relationships**

- Conduct quarterly business reviews to update internal and external stakeholders on business, channel competition, opportunities, etc.

- Proactively share examples of Red Bull marketing activities to demonstrate key points of difference to competition

- Provide Energy Insights that drive change in promotion, price, distribution or merchandising practices

**Communication & Team Work**

- Use appropriate communication processes to keep DPs and DPMs informed of regional/divisional/banner level programs and initiatives

- Routinely visit DPs to ensure personal contact and open lines of communication

- Maintain open communication with relevant Region & DP personnel to ensure effective program implementation

**Requirements:**

- Minimum 4 years Sales and Key Account experience with a strong track record of success, preferably in beverage, CPG or FMCG industries or within a Direct Store Delivery operation

- Experience in chains across multiple channels (grocery and/or convenience preferred)

- Strong analytical skills and experience using internal and external data sources

- Excellent communication and active listening skills

- Strong negotiation skills

- Innovative, solution-oriented mindset

- Self-motivated and able to work independently

- Extremely proficient in Microsoft Excel and PowerPoint

## Skills

### Required
- Microsoft Excel
- PowerPoint
- analytical skills
- communication skills
- negotiation skills

### Nice to have
- experience in beverage, CPG or FMCG industries
- Direct Store Delivery operation experience

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Source: [Apply at jobs.redbull.com](https://jobs.redbull.com/en/regional-sales-manager-ref34526g?utm_source=yubhub.co&utm_medium=jobs_feed&utm_campaign=apply)