# Sales Activator

**Company**: Red Bull Canada
**Location**: Trois-Rivières, Québec
**Experience**: senior
**Job type**: permanent
**Category**: Sales
**Industry**: Consumer Goods

**Apply**: https://jobs.redbull.com/ca-en/trois-rivieres-sales-activator-trois-rivieres-ref28570y?utm_source=yubhub.co&utm_medium=jobs_feed&utm_campaign=apply
**Canonical**: https://yubhub.co/jobs/job_e1e084b5-c58

## Description

As a Sales Activator at Red Bull Canada, your main priority will be driving excellent trade execution throughout your market, in partnership with the local Distribution Partner.

Key responsibilities include:

- Executing long-term sales drivers in key retail and impulse accounts

- Securing distribution of Red Bull in new accounts across all channels

- Implementation of merchandising standards

- Tracking and measuring KPI execution

- Coordinating with local distribution partner to ensure flawless execution

**Areas that play to your strengths**

### EXECUTION

- Drive Red Bull Perfect Store conditions to win against competition in the market

- Execute, with the DP, the opening of new accounts (REACH) to expand the number of rooftops buying directly from Red Bull

- Actively sell additional points of distribution (display) to improve the in-store presence of the Red Bull brand

- Actively encourage DPs to enroll independent accounts into the Volume Incentive Program (VIP)

- Wired sell with key regional strategic accounts to drive efficient promotional execution and in-store conditions

### PLANNING

- Effectively plan your schedule to maximize time in stores with the greatest impact

- Consistently communicate with DP field personnel to guarantee alignment and focus on daily/weekly/monthly priorities

- Initiate plans to drive KPI execution and maintain vertical accountability throughout the organization

- Plan, build, and lead relevant seasonal trade-blitzes to capture key peak volume opportunities

### CONSULTATIVE

- Effectively leverage available data to drive insights to support selling story

- Act as a trusted advisor to key customers in the market

- Communicate regularly and work cross-functionally with both the internal team and the DP

- Be a credible contributor to the local full-cell team

- Bring the brand to life by championing the World of Red Bull mentality and mindset

**Requirements**

- Outstanding sales experience and track record in the Consumer Goods industry (Beverage Preferred), +3 years

- Ability to lead, manage, and motivate distribution partners with experience, +3 years

- Strong communicator and motivator

- Excellent negotiator and influencer

- Clear and proven ability to develop and implement successful sales and trade marketing strategies

- Strong knowledge of consumer marketing principles

- Excellent communication skills, including presentation and training ability

- Able to work independently with responsibility, and be organized

- Experience with basic administrative programs, Windows, Word, PowerPoint, Excel

- University – Bachelor’s Degree preferred

- Fluent in English and French

**Travel**: 30-40% **Benefits**: Eligible

## Skills

### Required
- sales
- marketing
- communication
- leadership
- negotiation

### Nice to have
- consumer goods
- beverage industry
- distribution management

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Source: [Apply at jobs.redbull.com](https://jobs.redbull.com/ca-en/trois-rivieres-sales-activator-trois-rivieres-ref28570y?utm_source=yubhub.co&utm_medium=jobs_feed&utm_campaign=apply)