# Intern, Digital Marketing

**Company**: Prudential Assurance Malaysia Berhad
**Location**: Kuala Lumpur
**Experience**: entry
**Job type**: internship
**Category**: Marketing
**Industry**: Finance

**Apply**: https://prudential.wd3.myworkdayjobs.com/en-US/prudential/job/Kuala-Lumpur/Intern--Digital-Marketing_26070001?utm_source=yubhub.co&utm_medium=jobs_feed&utm_campaign=apply
**Canonical**: https://yubhub.co/jobs/job_d800e823-8ec

## Description

Join Prudential Assurance Malaysia Berhad as a Brand & Communications Intern and gain hands-on experience supporting social media and digital marketing initiatives.

**Overview** You'll work closely with experienced professionals, assisting in projects that shape our brand voice and engage our audiences.

**Key Responsibilities**

**Social Media**

- Contribute to the development of creative assets such as visuals, videos, and copywriting, working closely with internal teams and external agencies.

- Assist in following up, providing feedback, and scheduling content for the company's social media channels and other digital platforms.

- Assist in monitoring social media channels for trends and reporting on performance.

- Assist in coordinating with internal teams and external agencies to ensure alignment on content.

- Help maintain and update content calendars to ensure consistent and timely posting across channels.

**Digital Marketing (SEO/SEM/Corporate Website Maintenance)**

- Collaborate with internal teams and external vendors to ensure website content is up-to-date, user-friendly, and aligned with brand messaging.

- Assist in optimizing website content for search engines (SEO), including keyword research, metadata updates, and on-page enhancements.

- Support the execution and monitoring of paid search campaigns (SEM).

- Help analyze website traffic and performance using tools such as Google Analytics, compile reports and insights to guide strategy.

- Contribute to the development of website pages for new products and campaigns, ensuring alignment with digital goals and SEO best practices.

- Stay updated on digital trends and search engine algorithm changes to support continuous improvement efforts.

**Learning Opportunities**

- Exposure to cross-functional collaboration with different divisions and external agencies.

- Training and mentorship in digital marketing and project management.

- Opportunity to contribute ideas and participate in brainstorming sessions.

**Requirements**

- Currently pursuing or recently completed a degree in Marketing or a related field.

- Strong written and verbal communication skills.

- Familiarity with social media platforms (LinkedIn, Facebook, Instagram, YouTube, TikTok, Xiaohongshu).

- Basic skills and experience with Microsoft Office.

- Basic understanding of SEO principles, including keyword research and on-page optimization.

- Basic understanding of tools such as Google Analytics and Meta.

- Basic experience with website content management systems (e.g., OpenCMS, Adobe Experience Manager) or willing to learn.

- Strong attention to detail and ability to follow structured processes for website updates and audits.

- Curious about digital trends, user experience (UX), and how content impacts search visibility.

- Detail-oriented, organized, and eager to learn.

- Ability to work independently and as part of a team.

## Skills

### Required
- Marketing
- Social Media
- Digital Marketing
- SEO
- SEM
- Google Analytics
- Microsoft Office

---

Source: [Apply at prudential.wd3.myworkdayjobs.com](https://prudential.wd3.myworkdayjobs.com/en-US/prudential/job/Kuala-Lumpur/Intern--Digital-Marketing_26070001?utm_source=yubhub.co&utm_medium=jobs_feed&utm_campaign=apply)