# Principal Product Designer

**Company**: Electronic Arts
**Location**: Singapore
**Work arrangement**: hybrid
**Experience**: senior
**Job type**: full-time
**Category**: Design
**Industry**: Technology
**Ticker**: EA
**Wikidata**: https://www.wikidata.org/wiki/Q173941

**Apply**: https://jobs.ea.com/sv_SE/careers/JobDetail/Principal-Product-Designer/216135?utm_source=yubhub.co&utm_medium=jobs_feed&utm_campaign=apply
**Canonical**: https://yubhub.co/jobs/job_d70b4843-109

## Description

At Electronic Arts, we believe games are powerful because they bring together multiple ways people engage: play, watch, create, and connect. We're looking for a Principal Product Designer to operate as the design team's overall bar raiser and shape the future of the business unit.

**Key Responsibilities**

- Drive Quality & Innovation: Establish the core player/creator experience vision, anti-vision, and success criteria.

- Strategic Scope Reduction: Tackle complex and ambiguous cross-boundary challenges.

- Lead Prototyping & AI Integration: Guide prototyping for high-risk and high-impact areas of the platform.

- Cross-Functional Alignment: Drive alignment across Product, Engineering, and Architecture.

- Executive Communication: Represent the design perspective in executive-level discussions.

- Craft Leadership (IC): Elevate the overall design craft across the organization.

**Qualifications**

- 12+ years of professional experience in product design, UX/UI, or related fields.

- Expert-level understanding of industry-wide product design trends and where creator platforms are heading.

- Proven experience leading the end-to-end design of complex digital products, tools, or platform features as an individual contributor.

- Demonstrated ability to create and deliver executive-level design presentations and pitch prototyping materials to studio leadership.

- Extensive experience collaborating with technical and product partners to bring complex features to completion.

**Unique Opportunity** Be a founding member of the design team for a new business unit within Electronic Arts, playing a pivotal role in shaping both the product and the design practice from the ground up.

## Skills

### Required
- product design
- UX/UI
- AI integration
- prototyping
- design leadership

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Source: [Apply at jobs.ea.com](https://jobs.ea.com/sv_SE/careers/JobDetail/Principal-Product-Designer/216135?utm_source=yubhub.co&utm_medium=jobs_feed&utm_campaign=apply)