# FordPro Brand Manager

**Company**: Ford
**Location**: Santiago, Santiago Metropolitan Region
**Work arrangement**: hybrid
**Experience**: senior
**Job type**: full-time
**Category**: Marketing
**Industry**: Automotive

**Apply**: https://efds.fa.em5.oraclecloud.com/hcmUI/CandidateExperience/en/sites/CX_1/job/66408?utm_source=yubhub.co&utm_medium=jobs_feed&utm_campaign=apply
**Canonical**: https://yubhub.co/jobs/job_d5f58d39-346

## Description

We are seeking a Brand Manager for our FordPro brand in Santiago, Chile.

The successful candidate will have a minimum of 5 years of experience in strategic marketing, preferably in the automotive industry, with experience in fleet management.

Responsibilities:

- Develop industry analysis (market trends, preferences, volumes, segment evolution, regulations) and competitor analysis (product strategy, pricing, communication, sales results) to propose product strategies that meet objectives.

- Constantly monitor the competitive position (sales, market share, inventory, price, competition) of our entire product range to suggest actions that optimise our competitive position.

- Prepare Brand Plans (product, pricing, and communication strategy) and update them annually.

Requirements:

- University degree in Commercial Engineering, Mechanical Engineering, Marketing, or similar (MBA or Master's in Marketing preferred).

- Intermediate to advanced English language skills.

- Advanced Office skills.

- Intermediate finance skills.

- Experience in product configuration, business case preparation, and basic communication knowledge.

Benefits:

- Hybrid work arrangement.

## Skills

### Required
- strategic marketing
- fleet management
- product configuration
- business case preparation
- communication
- Office
- finance

### Nice to have
- MBA
- Master's in Marketing

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Source: [Apply at efds.fa.em5.oraclecloud.com](https://efds.fa.em5.oraclecloud.com/hcmUI/CandidateExperience/en/sites/CX_1/job/66408?utm_source=yubhub.co&utm_medium=jobs_feed&utm_campaign=apply)