# Integrated Marketing Specialist

**Company**: Dow Jones
**Location**: NYC
**Experience**: senior
**Job type**: full-time
**Salary**: $85,000.00 - $115,000.00
**Category**: Marketing
**Industry**: Media & Entertainment

**Apply**: https://dowjones.wd1.myworkdayjobs.com/en-US/Dow_Jones_Career/job/NYC---1211-Ave-of-the-Americas/Manager--Integrated-Marketing---The-Wall-Street-Journal_Job_Req_55180?utm_source=yubhub.co&utm_medium=jobs_feed&utm_campaign=apply
**Canonical**: https://yubhub.co/jobs/job_d5ba5811-b77

## Description

The Integrated Marketing team leads the process of developing RFP responses from end to end, ensuring that they're not only delivered on time and on budget for clients but that they also promote clients' businesses and lead to long-term partnerships with The Wall Street Journal and Barron's Group.

You will report to the Director, Luxury and Consumer, Integrated Marketing, and daily work on pitch and proposal development that responds to client needs and showcases the value of The Wall Street Journal & Barron's Group media offerings.

Key responsibilities include:

- Developing a broad understanding of all The Wall Street Journal & Barron's Group media ad products and creative capabilities

- Creating written creative proposals and visually motivated pitch decks

- Using research and data to share insights and support value propositions for client pitches and proposals

- Project managing across relevant areas of the organisation to develop pitches and integrated programs for clients

- Educating and keeping the team up to date with advertising industry trends

Requirements:

- B.A. or B.S., plus 4+ years of cross-platform Marketing experience, preferably within publishing and/or digital advertising environment

- High level of organisation and attention to detail

- Effective communication skills; design skills a plus

- Demonstrated problem-solving, resourcefulness, and critical thinking skills

- Curiosity in an environment of constant learning

- Strong interpersonal skills

- Excellent writing and Google Suite skills; design skills a plus

Benefits include:

- Comprehensive Healthcare Plans

- Paid Time Off

- Retirement Plans

- Comprehensive Medical, Dental and Vision Insurance Plans

- Education Benefits

- Paid Maternity and Paternity Leave

- Family Care Benefits

- Commuter Transit Program

- Subscription Discounts

- Employee Referral Program

## Skills

### Required
- Marketing
- Advertising
- Media
- Google Suite
- Project Management

### Nice to have
- Luxury
- Real Estate
- B2C
- Design

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Source: [Apply at dowjones.wd1.myworkdayjobs.com](https://dowjones.wd1.myworkdayjobs.com/en-US/Dow_Jones_Career/job/NYC---1211-Ave-of-the-Americas/Manager--Integrated-Marketing---The-Wall-Street-Journal_Job_Req_55180?utm_source=yubhub.co&utm_medium=jobs_feed&utm_campaign=apply)