# Marketing and Market Research

**Company**: Pfizer
**Location**: Beijing
**Experience**: senior
**Job type**: full-time
**Category**: Marketing
**Industry**: Healthcare

**Apply**: https://pfizer.wd1.myworkdayjobs.com/en-US/PfizerCareers/job/China---Beijing---Beijing/Portfolio-Lead_4966594?utm_source=yubhub.co&utm_medium=jobs_feed&utm_campaign=apply
**Canonical**: https://yubhub.co/jobs/job_d53164be-eab

## Description

We are seeking a Marketing and Market Research professional to lead the development and execution of the Hemophilia integrated platform strategy.

**Key Responsibilities:**

- Develop and execute the Hemophilia integrated platform strategy to shape rare disease policy, improve affordability, and upgrade treatment regimens.

- Upgrade current initiatives, such as HTC establishment, MDT, and SDM platforms, to drive business metrics.

- Provide evidence-based tools and knowledge to healthcare providers, payers, and charities to improve affordability.

- Explore innovative collaboration models to support business growth.

- Serve as the central hub between inline factor and non-factor brand teams, coordinating resources.

- Establish task forces and workflows, track and report project progress.

- Conduct periodic evaluations of platform implementation and optimize operations.

- Facilitate internal events, such as FFAB, POA, and Marketing Academy.

**Qualifications:**

- Master's degree or above in Medicine, Pharmacy, Marketing, or a related field.

- At least 5 years of relevant experience in marketing, platform management, or related areas.

- Strong understanding of the rare disease area and challenges.

- Ability to coordinate multi-departmental collaboration and drive platform strategy execution.

- Solid project management skills with the ability to independently manage platform operations.

- Excellent communication and collaboration skills.

**Pfizer Information:** Pfizer is an equal opportunity employer and complies with all applicable equal employment opportunity legislation.

## Skills

### Required
- rare disease policy
- platform strategy
- project management
- communication
- collaboration

### Nice to have
- cross-functional collaboration
- medical knowledge

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Source: [Apply at pfizer.wd1.myworkdayjobs.com](https://pfizer.wd1.myworkdayjobs.com/en-US/PfizerCareers/job/China---Beijing---Beijing/Portfolio-Lead_4966594?utm_source=yubhub.co&utm_medium=jobs_feed&utm_campaign=apply)