# Integrated Campaign Manager, Life Sciences Marketing

**Company**: GenScript Biotech Corporation
**Location**: Piscataway, New Jersey
**Work arrangement**: remote
**Experience**: senior
**Job type**: full-time
**Salary**: $100,000 - $130,000
**Category**: Marketing
**Industry**: Healthcare

**Apply**: https://job-boards.greenhouse.io/genscript/jobs/5260711007?utm_source=yubhub.co&utm_medium=jobs_feed&utm_campaign=apply
**Canonical**: https://yubhub.co/jobs/job_cfd5f077-cae

## Description

GenScript is seeking an Integrated Campaign Manager, Life Sciences Marketing to support the Integrated Communications & Content department. The successful candidate will report to the Associate Director, Marketing Campaigns.

Key Responsibilities:

- Collaborate with cross-functional teams to transform business needs into marketing campaigns

- Develop insight-driven creative strategies and campaign plans, including target audience definition and omni-channel content development

- Oversee internal and external creative content creation, ensuring alignment with brand guidelines and business strategies

- Build the GenScript LSG brand narrative across campaigns, ensuring consistency and strategic continuity

- Optimize marketing campaign processes and management tools

- Monitor campaign progress, analyze effectiveness, and provide optimization suggestions

- Lead the marketing campaigns team's engagement, capability development, and performance assessment

Qualifications:

- Bachelor's degree or above in life sciences, biotechnology, biomedical sciences, chemistry, biochemistry, or a related scientific discipline

- 7+ years of professional experience, including at least 3+ years of experience in marketing campaign strategy, planning, and execution

- Experience in the biotechnology, biomedical, pharmaceutical, life sciences, or related industries is highly preferred

- Familiarity with marketing campaign planning, execution, and analysis, as well as digital marketing channels and strategies

- Strong market insight, analytical skills, and strategic thinking capabilities

- Excellent organizational, coordination, and communication skills

Benefits:

- Medical, dental, and vision insurance

- 401(k) retirement plan with company match

- Paid parental leave

- Paid time off policy

- Flexible spending and health savings accounts

- Life and AD&D insurance

- Short- and long-term disability coverage

- Legal assistance

- Supplemental plans

## Skills

### Required
- marketing campaign strategy
- planning
- execution
- digital marketing
- analytical skills
- strategic thinking

### Nice to have
- biotechnology
- biomedical
- pharmaceutical
- life sciences

---

Source: [Apply at job-boards.greenhouse.io](https://job-boards.greenhouse.io/genscript/jobs/5260711007?utm_source=yubhub.co&utm_medium=jobs_feed&utm_campaign=apply)