# EMEA ABM and Executive Marketing Manager

**Company**: Stripe
**Location**: London
**Work arrangement**: hybrid
**Experience**: senior
**Job type**: full-time
**Category**: Marketing
**Industry**: Finance

**Apply**: https://job-boards.greenhouse.io/stripe/jobs/7584203
**Canonical**: https://yubhub.co/jobs/job_cd019dd4-d8e

## Description

We're looking for a strategic, creative, and results-oriented marketing leader to define and drive our Account-Based Marketing (ABM) and Executive Engagement strategy throughout EMEA.

This is a senior individual contributor role for someone who thrives at the intersection of strategy, execution, and cross-functional influence. You will translate global priorities into locally resonant programs, ensuring that Stripe's most strategic audiences have high-quality, insight-driven experiences throughout their lifecycle, from early exploration to long-term partnership.

Key responsibilities include:
Crafting the executive marketing strategy within high-priority account segments, including established enterprises and digital native businesses.
Defining and executing high-touch programs and executive engagement plans, including virtual and in-person field events designed for senior personas.
Guiding regional marketers on ABM frameworks and best practices that boost awareness and adoption of Stripe.
Overseeing the development of persona-based mid- and lower-funnel regional marketing programs to accelerate lead conversion and generate pipeline.
Partnering with Demand Generation, Product Marketing, and Partnerships to identify, scope, and produce localized content and marketing assets.
Tracking, measuring, and communicating program results, continually optimizing for efficiency and scale while fostering a culture of innovation.
Being creative in finding new ways to advise a diverse range of enterprise personas about the value Stripe brings to businesses.

The ideal candidate is data-driven and has an unbridled passion for working hand-in-hand with regional marketing/sales teams to drive successful user outcomes.

Minimum requirements include:
10+ years of relevant B2B marketing experience, including specific experience with Account-Based Marketing (ABM), field marketing, and multi-touch campaigns.
Proven track record of defining and executing marketing strategies that deliver against funnel metrics, KPIs, and pipeline contribution.
Strong communication skills, including the ability to convey complex topics with simplicity and present business insights in an executive-ready format.
Strategic mindset with strong analytical capabilities and a data-driven approach to decision-making.
Deep experience collaborating with Sales teams on joint planning and execution, establishing trust as a strategic partner.
Experience driving effective ABM programs with measurable results.

Preferred qualifications include:
Experience in the payments, financial technology, or adjacent industries, or marketing FinTech solutions or to FinTech companies.
A startup mentality with a bias to action and the ability to flex in a fast-paced environment.
Understanding of the payments and ecommerce industries and their partner ecosystems.
Demonstrated success delivering marketing programs with and through consulting and technology partners.

## Skills

### Required
- Account-Based Marketing
- Field Marketing
- Multi-touch Campaigns
- Data-Driven Decision Making
- Analytical Capabilities
- Communication Skills
- Strategic Mindset

### Nice to have
- Payments Industry
- Financial Technology
- FinTech Solutions
- Ecommerce Industries
- Partner Ecosystems