# Head of Marketing

**Company**: Wayve
**Location**: London
**Work arrangement**: hybrid
**Experience**: senior
**Job type**: full-time
**Category**: Marketing
**Industry**: Automotive

**Apply**: https://jobs.ashbyhq.com/wayve/08c7e37b-417f-44f5-9b2c-bec77f9d8f58?utm_source=yubhub.co&utm_medium=jobs_feed&utm_campaign=apply
**Canonical**: https://yubhub.co/jobs/job_c9fc9d45-e24

## Description

We're looking for a Head of Marketing to define and lead the global marketing strategy for our AI Driver technology. You'll turn company and commercial objectives into a clear market position, compelling product narratives and integrated programs that build trust in our technology and support adoption by automotive, technology and mobility partners.

Responsibilities:

- Define Wayve's global marketing strategy across AI Driver, Robotaxi, automotive/OEM and safety audiences

- Own product positioning and messaging, translating complex AI and autonomous-driving technology into differentiated narratives

- Build trust in Wayve's technology through evidence-led content, demonstrations, customer stories and integrated campaigns

- Establish Wayve's brand strategy and ensure consistent application across campaigns and channels

- Lead partner co-marketing with automakers, mobility platforms and technology partners

- Own digital marketing strategy, website and content engine

- Set strategy for conferences and experiential marketing

- Build integrated marketing plans with Communications

- Lead, coach and develop the marketing team

- Create transparent operating plans, budgets, KPIs and reporting

Requirements:

- Senior marketing leadership experience in a complex, trust-sensitive category

- Strong product-marketing and narrative-strategy capabilities

- Demonstrated experience building a category and brand across integrated channels

- Successful partner co-marketing experience with major global organizations

- Strong digital, website, content and integrated-campaign capabilities

- Commercially minded approach, connecting customer needs, routes to market and partnerships with adoption and business growth

Benefits:

- Salaries benchmarked against the market annually

- Meaningful equity, sharing in the ownership and long-term success of Wayve

- Relocation support and visa sponsorship where applicable

- Hybrid working, core hours and the chance to work hands-on in vehicle workshops and labs

- Learning and development budgets with support for training, conferences and growth

- Comprehensive benefits including health insurance, dental, enhanced maternity and paternity leave, retirement or pension where applicable, access to therapists, wellbeing partnerships, team socials and more

## Skills

### Required
- marketing strategy
- product marketing
- brand strategy
- digital marketing
- content creation
- partner co-marketing
- team leadership

### Nice to have
- autonomous vehicles
- mobility
- automotive technology
- platform or ingredient-brand business
- international marketing
- B2B marketing
- consumer marketing

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Source: [Apply at jobs.ashbyhq.com](https://jobs.ashbyhq.com/wayve/08c7e37b-417f-44f5-9b2c-bec77f9d8f58?utm_source=yubhub.co&utm_medium=jobs_feed&utm_campaign=apply)
