# (Senior) Team Lead Marketing Analytics (all genders)

**Company**: Holidu Hosts Spain S.L.U.
**Location**: Munich, Germany
**Work arrangement**: hybrid
**Experience**: senior
**Job type**: Full-time
**Category**: Marketing
**Industry**: Technology

**Apply**: https://holidu.jobs.personio.com/job/2627183?utm_source=yubhub.co&utm_medium=jobs_feed&utm_campaign=apply
**Canonical**: https://yubhub.co/jobs/job_c761fbc4-e5c

## Description

Within the Marketing Technology department, we are building a new Marketing/Customer Analytics team and are looking for a Team Lead to shape it from the ground up. You'll work closely with a wide range of Marketing stakeholders, ensuring they have the data, tools, and insights they need to drive sustainable growth.

Our Tech Stack includes:

- Database: AWS Stack (Redshift, Athena, Glue, S3).

- Data Pipelines: Airflow, DBT.

- Data Visualization: Looker.

- Data Analytics: SQL, Python.

- Collaboration: Git, Jira, Confluence, Slack.

As a Team Lead, you'll be responsible for leading 2 data analysts and collaborating cross-functionally with data engineers and data scientists - fostering collaboration, learning, and analytical excellence.

Key responsibilities include:

- Engaging with senior marketing leadership on strategic projects, providing insights that influence channel strategy and budget decisions, and ultimately our revenue growth.

- Translating marketing logic, for a diverse range of channels (e.g. Performance Marketing, SEO, CRM, affiliate) and use cases into analytical requirements and communicating complex findings clearly to both technical and commercial teams.

- Supporting and partnering with Marketing Technology on tracking, event design, and data flows to ensure data quality and reliable reporting frameworks.

- Shaping the future of marketing analytics at Holidu by recruiting top talent, setting clear goals, and developing your team personally and professionally.

Requirements include:

- 5+ years of experience in Marketing or Customer Analytics roles, ideally with multi-channel marketing in a B2B or B2C organisation where marketing is a core performance driver.

- Extensive hands-on expertise in at least one of the following: attribution, cost and revenue allocation, or bidding.

- People management experience - this should not be your first leadership role.

- A collaborative mindset with clear experience communicating with executive stakeholders and senior decision makers.

- Mission-driven, with a working backwards mentality (i.e. starting with customer needs) and clear experience managing and delivering complex projects with multiple stakeholders.

- Ability to translate business goals into analytical solutions and break down complex topics into actionable insights.

Our adventure includes:

- Impact: Shape the future of travel with products used by millions of guests and thousands of hosts.

- Learning: Grow professionally in a culture that thrives on curiosity and feedback.

- Great People: Join a team of smart, motivated and international colleagues who challenge and support each other.

- Technology: Work in a modern tech environment.

- Flexibility: Work a hybrid setup with 50% in-office time for collaboration, and spend up to 8 weeks a year from other inspiring locations.

- Perks on Top: Of course, we also offer travel benefits, gym discounts, and other perks to keep you energized - but what truly sets us apart is the chance to grow in a dynamic industry, alongside amazing people, while having fun along the way.

## Skills

### Required
- Database: AWS Stack (Redshift, Athena, Glue, S3)
- Data Pipelines: Airflow, DBT
- Data Visualization: Looker
- Data Analytics: SQL, Python
- Collaboration: Git, Jira, Confluence, Slack

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Source: [Apply at holidu.jobs.personio.com](https://holidu.jobs.personio.com/job/2627183?utm_source=yubhub.co&utm_medium=jobs_feed&utm_campaign=apply)