# Product Marketing, Sr Staff - Materials & SPDM

**Company**: Synopsys
**Work arrangement**: remote
**Experience**: senior
**Job type**: full-time
**Salary**: Competitive salary and benefits package
**Category**: Marketing
**Industry**: Technology
**Ticker**: SNPS
**Wikidata**: https://www.wikidata.org/wiki/Q2303478

**Apply**: https://careers.synopsys.com/job/spain/product-marketing-sr-staff-materials-and-spdm-f-m/44408/95590600976?utm_source=yubhub.co&utm_medium=jobs_feed&utm_campaign=apply
**Canonical**: https://yubhub.co/jobs/job_c45e619b-f78

## Description

We're seeking a strategic and results-driven marketing professional to join our Product Marketing team at Synopsys. As a Sr Staff Product Marketing Manager, you will be responsible for delivering value-based messaging for the Materials and SPDM product collections, collaborating with Product, Sales, and Marketing teams to reach prospective and existing customers and partners.

Key responsibilities include:

- Delivering value-based messaging for the Materials and SPDM product collections

- Participating in go-to-market planning, including market sizing, customer segmentation, channel partner coverage, and regional sales alignment

- Maintaining competitive leadership by analyzing the competitive landscape, identifying growth opportunities, and articulating how Materials & SPDM solutions differentiate us in the market

- Developing and delivering comprehensive sales enablement collateral

- Creating and executing marketing plans and lead generation campaign kits aligned with business growth objectives and key strategic initiatives

- Managing the execution of new features and product launches as part of the twice-annual release cycle

- Owning the development of all marketing collateral, including web content, product feature videos, technical assets, data sheets, blogs, and solution-oriented content

- Coordinating with field and corporate marketing teams to promote Synopsys products in line with product marketing strategy and corporate programs

- Measuring and evaluating the ROI of marketing tactics at all stages of the customer journey

As a Sr Staff Product Marketing Manager, you will have the opportunity to accelerate significant pipeline and revenue growth through targeted, high-impact marketing initiatives, strengthen Synopsys' leadership position by consistently differentiating our Materials & SPDM solutions in the market, and empower sales teams with compelling, up-to-date enablement resources that drive customer engagement and deal success.

Requirements include:

- Bachelor's degree in marketing, Engineering, Computer Science, or a related field

- Proven experience in product marketing for engineering or software products

- Broad expertise across marketing competencies including digital, social, web, and account-based marketing

- Strong organizational, leadership, and project management skills with a track record of executing complex, global campaigns

- Expertise in market research, competitive analysis, and go-to-market strategy development

- Excellent English proficiency and outstanding communication skills, both written and verbal

If you're a strategic thinker with a passion for technology and marketing innovation, highly motivated, results-oriented, and driven to exceed growth objectives, we encourage you to apply for this exciting opportunity.

## Skills

### Required
- product marketing
- marketing strategy
- competitive analysis
- go-to-market planning
- sales enablement
- digital marketing
- social media marketing
- web marketing
- account-based marketing
- market research
- project management

### Nice to have
- data analysis
- data visualization
- content creation
- video production
- event planning
- team management

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Source: [Apply at careers.synopsys.com](https://careers.synopsys.com/job/spain/product-marketing-sr-staff-materials-and-spdm-f-m/44408/95590600976?utm_source=yubhub.co&utm_medium=jobs_feed&utm_campaign=apply)