# Marketing Manager

**Company**: Weee!
**Location**: Fremont, California
**Work arrangement**: onsite
**Experience**: senior
**Job type**: full-time
**Salary**: $148,387
**Category**: Marketing
**Industry**: Retail

**Apply**: https://job-boards.greenhouse.io/weee/jobs/8038140003?utm_source=yubhub.co&utm_medium=jobs_feed&utm_campaign=apply
**Canonical**: https://yubhub.co/jobs/job_c0bd72a0-580

## Description

Weee! is seeking a Marketing Manager to lead the Colombian market. As a Marketing Manager, you will leverage analytics to diagnose core performance outcomes, develop and refine Go-to-Market strategies, conduct price elasticity studies, and synthesize macroeconomic indicators to build a comprehensive long-term strategic roadmap.

Responsibilities:

- Leverage analytics to diagnose core performance outcomes, including sales, market share, penetration, for the Colombian category, translating data into actionable business pivots.

- Develop and refine Go-to-Market strategies to maximize new user acquisition and traffic during peak promotional windows.

- Conduct rigorous price elasticity studies and competitive benchmarking to design dynamic pricing strategies that optimize both financial yield and market competitiveness.

- Synthesize macroeconomic indicators, consumer trend reports, and historical internal data to build a comprehensive long-term rolling strategic roadmap.

- Research into the Colombian community’s purchasing habits, utilizing cluster analysis and segmentation to drive hyper-personalized loyalty initiatives.

- Analyze the ROI of multi-channel marketing campaigns (Email, App-push, Social) using attribution modeling to refine content strategy and media spend.

- Utilize “Basket Analysis” and “Gap Analysis” to curate a product mix that balances high-velocity cultural staples with innovative, high-margin emerging trends.

- Serve as the analytical bridge between Marketing, Ops, and Supply Chain to optimize inventory turnover and ensure product availability aligns with forecasted demand.

- Translate complex data sets into compelling narratives for executive-level presentations, influencing the broader organizational strategy for the Colombian market.

Requirements:

- Bachelor’s degree in Business Administration or related fields.

- 24 months of experience as a Brand Manager, Marketing Manager, or related position.

- 2 years of professional experience in product assortment planning and category management, pricing strategy and pricing analysis, promotional planning and campaign execution, Go-to-market strategy development and execution, consumer trends analysis and use of data-driven insights, vendor management and supplier coordination, and cross-functional collaboration across marketing, supply chain, and operations.

Benefits:

- Comprehensive health insurance package, including medical, dental, and vision.

- 401k, 4% company match.

- Equity and Bonus.

- Vacation, sick, and holiday time off.

- Monthly mobile stipend.

- Monthly Weee! Points credits.

Compensation Range:

- The US base salary range for this full-time position is $148,387.

## Skills

### Required
- analytics
- Go-to-Market strategies
- price elasticity studies
- competitive benchmarking
- macroeconomic indicators
- consumer trend reports
- cluster analysis
- segmentation
- attribution modeling
- Basket Analysis
- Gap Analysis
- product assortment planning
- category management
- pricing strategy
- promotional planning
- campaign execution
- vendor management
- supplier coordination
- cross-functional collaboration

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Source: [Apply at job-boards.greenhouse.io](https://job-boards.greenhouse.io/weee/jobs/8038140003?utm_source=yubhub.co&utm_medium=jobs_feed&utm_campaign=apply)