# Senior Marketing Manager, Venue & Events

**Company**: Red Bull New York
**Location**: Harrison, NJ
**Work arrangement**: onsite
**Experience**: senior
**Job type**: permanent
**Salary**: $80,000 – $110,000 per annum
**Category**: Marketing
**Industry**: Sports

**Apply**: https://jobs.redbull.com/us-en/harrison-sr-manager-marketing-ref29968n?utm_source=yubhub.co&utm_medium=jobs_feed&utm_campaign=apply
**Canonical**: https://yubhub.co/jobs/job_b3c22a46-6a9

## Description

You will play a key role in positioning Red Bull New York and Sports Illustrated Stadium as year-round sports and entertainment destinations. This role will lead the marketing strategy and execution for a diverse event calendar, including Red Bull New York matches, concerts, international soccer games, and other major stadium events.

Responsibilities:

Develop and implement marketing plans for venue events across owned channels, including the website, CRM, email, and social media.

Manage the event marketing calendar to ensure coordinated promotion and consistent messaging across all platforms.

Partner with CRM and digital teams to define email strategy, audience targeting, and performance optimisation for event campaigns.

Collaborate with the Brand & Creative team to produce event marketing assets, promotional materials, and venue sales collateral.

Serve as the primary marketing liaison for third-party events held at Sports Illustrated Stadium, coordinating with promoters, agencies, and event organisers.

Lead marketing project management for concerts, special events, and other non-matchday programming from announcement through execution.

Lead the planning and coordination of stadium guest communications, including “Know Before You Go” messaging across email, website, and social channels for both Red Bull New York matches and third-party events.

Oversee updates and promotional content on stadium and event pages across the website.

Maintain a strong focus on creative execution, ensuring that all marketing materials meet Red Bull New York’s brand and quality standards.

Create marketing collateral and presentations that position Sports Illustrated Stadium as a premier destination for concerts, sporting events, and cultural programming.

Represent Red Bull New York in meetings with promoters, partners, and external agencies to align on marketing strategy and execution.

Identify opportunities for stadium programming and third-party events to support broader fan growth and overall marketing objectives.

Support key marketing initiatives and campaigns for Red Bull New York as part of the integrated marketing team.

Track campaign performance and event marketing metrics to guide future strategy and optimisation.

Contribute to building scalable processes, marketing systems, and promotional materials that support the continued growth of the stadium’s event calendar.

The ideal candidate is proactive, entrepreneurial, and highly organised,someone who is comfortable representing the organisation externally, establishing new processes, and driving projects forward in a fast-paced environment.

The Senior Marketing Manager, Venue & Events, will have 5–8 years of experience in marketing, event marketing, sports, entertainment, venue marketing, or a related field. Experience in environments involving live events, entertainment programming, or large-scale marketing campaigns is preferred. The role requires proven ability to manage complex marketing campaigns or event launches from planning through execution, collaborating with creative, digital, and CRM teams to deliver integrated marketing campaigns.

## Skills

### Required
- marketing
- event marketing
- project management
- CRM
- email marketing
- social media
- brand management
- creative execution
- collaboration
- communication

### Nice to have
- live events
- entertainment programming
- large-scale marketing campaigns

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Source: [Apply at jobs.redbull.com](https://jobs.redbull.com/us-en/harrison-sr-manager-marketing-ref29968n?utm_source=yubhub.co&utm_medium=jobs_feed&utm_campaign=apply)