# Manager, B2B Event Marketing (Bangkok Based, relocation provided)

**Company**: Agoda
**Location**: Bangkok
**Work arrangement**: onsite
**Experience**: senior
**Job type**: full-time
**Category**: Marketing
**Industry**: Technology

**Apply**: https://job-boards.greenhouse.io/agoda/jobs/8184805?utm_source=yubhub.co&utm_medium=jobs_feed&utm_campaign=apply
**Canonical**: https://yubhub.co/jobs/job_afa4b28d-c09

## Description

The B2B Content & Events team at Agoda is seeking a strategic and results-driven Marketing Manager to own and scale the events channel. This role involves shaping how events drive measurable business impact at scale through strategic planning, stakeholder orchestration, and scalable frameworks.

The successful candidate will work closely with regional sales and business development teams to ensure events align with business priorities, support business objectives, and contribute directly to revenue goals. They will be responsible for end-to-end event management, including translating commercial priorities into event strategies with clear business cases, developing annual roadmaps aligned to growth objectives, defining success metrics, and creating scalable playbooks and operating models.

Key responsibilities include:

- Event Strategy & Business Integration: Developing event strategies, annual roadmaps, and success metrics.

- Cross-Functional Leadership: Partnering with various teams, aligning stakeholders, and driving structured working sessions.

- Program & Project Governance: Leading large initiatives, building project plans, and establishing governance cadence.

- Performance Measurement & Optimization: Building measurement frameworks, identifying performance levers, and introducing test-and-learn approaches.

Requirements include 8-12 years of experience in areas such as events, field or B2B marketing, management consulting, strategy or business transformation teams, PMO or complex program leadership roles, or business operations in high-growth environments. The ideal candidate demonstrates structured problem-solving, stakeholder mastery, execution excellence, and business orientation.

Benefits information is not provided in the job posting.

## Skills

### Required
- event marketing
- strategic planning
- stakeholder management
- project management
- data analysis

### Nice to have
- events or field marketing
- management consulting
- strategy or business transformation
- PMO or complex program leadership

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Source: [Apply at job-boards.greenhouse.io](https://job-boards.greenhouse.io/agoda/jobs/8184805?utm_source=yubhub.co&utm_medium=jobs_feed&utm_campaign=apply)
