# Global Product Marketing Manager, Mobile & Audio Solutions

**Company**: Logitech
**Location**: Hong Kong
**Work arrangement**: hybrid
**Experience**: mid
**Job type**: full-time
**Category**: Marketing
**Industry**: Technology
**Wikidata**: https://www.wikidata.org/wiki/Q223127

**Apply**: https://logitech.wd5.myworkdayjobs.com/en-US/Logitech/job/Hong-Kong/Global-Product-Marketing-Manager--Mobile---Audio-Solutions_146141?utm_source=yubhub.co&utm_medium=jobs_feed&utm_campaign=apply
**Canonical**: https://yubhub.co/jobs/job_a114425d-1d0

## Description

As Global Product Marketing Manager for Mobile & Audio Solutions, you will own end-to-end marketing for product launches and portfolio initiatives , from strategic planning through execution and optimization , in close partnership with internal specialists and external agencies.

Reporting to the Head of Marketing for the Mobile & Audio Solutions Business Unit, this role carries global scope and involves collaboration across a diverse network of cross-functional stakeholders. Occasional domestic and international travel may be required.

In this role, you will:

- Collaborate with stakeholders to define strategic product positioning, target audiences, and campaign objectives aligned with business goals and the vision of the Mobile & Audio Solutions business unit within Logitech's broader brand.

- Develop full-funnel global campaign plans , including budgets, media plans, and influencer/creator strategies , for new product launches and existing portfolios to drive revenue, market share, and return on ad spend.

- Write data-driven creative briefs that translate consumer insights into clear direction for internal and external creative teams.

- Own the creation of all branded marketing assets across digital, retail, paid media, and packaging touchpoints, delivering them in a comprehensive toolkit that enables seamless global activation.

- Orchestrate unbranded content initiatives through influencers and creators, ensuring alignment with campaign objectives and brand tone while preserving authentic creator voice.

- Manage production timelines and delivery schedules to ensure on-time, high-quality execution.

- Partner with internal specialists and external agencies across paid media, influencer/creator, organic social, and communications to execute integrated plans that drive brand visibility and conversion.

- Work closely with go-to-market teams to ensure all assets, messaging, and campaign elements land effectively across regions and channels.

- Build co-marketing partnerships with leading brands and corporations to amplify cultural relevance.

- Support the Logitech for Business organization with enablement and sales materials.

- Track campaign performance and marketing KPIs in real time, making data-informed adjustments to creative, media mix, and spend allocation to maximize return on ad spend.

- Analyze market trends, social dynamics, competitive activity, and consumer insights to continuously sharpen strategy and execution.

- Present plans, results, and recommendations clearly to internal teams and leadership , building alignment through compelling presentations and confident storytelling.

## Skills

### Required
- Paid media
- Social platforms
- Influencer/creator ecosystems
- Marketing analytics
- Project management
- Presentation skills
- Strategic thinking
- Attention to detail

### Nice to have
- Marketing automation
- Data analysis
- Content creation
- Digital marketing
- Brand management

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Source: [Apply at logitech.wd5.myworkdayjobs.com](https://logitech.wd5.myworkdayjobs.com/en-US/Logitech/job/Hong-Kong/Global-Product-Marketing-Manager--Mobile---Audio-Solutions_146141?utm_source=yubhub.co&utm_medium=jobs_feed&utm_campaign=apply)