# Field Marketing Manager, APAC

**Company**: Harvey
**Location**: Sydney
**Experience**: senior
**Job type**: Full time
**Category**: Marketing
**Industry**: Technology

**Apply**: https://jobs.ashbyhq.com/harvey/70de1761-168d-4d89-be08-7eed3f834649?utm_source=yubhub.co&utm_medium=jobs_feed&utm_campaign=apply
**Canonical**: https://yubhub.co/jobs/job_9fcf66f5-a1e

## Description

At Harvey, we're transforming how legal and professional services operate by combining frontier agentic AI, an enterprise-grade platform, and deep domain expertise.

We're looking for an experienced, hands-on Field Marketing Manager to own and execute our field marketing strategy across Australia and the wider Asia-Pacific region.

## Role Overview

The role involves leading the planning and delivery of first-party and third-party events, regional activations, and integrated campaigns designed to drive pipeline, lead generation, and revenue impact.

## Responsibilities

- Develop and execute a regional field marketing strategy across Australia and APAC, aligned with Harvey's revenue goals and brand objectives.

- Plan, manage, and deliver a portfolio of events, including industry conferences, client roundtables, webinars, and executive dinners, that generate qualified pipeline and accelerate deals.

- Partner with Sales, Customer Success, and Partnerships to identify target accounts, align on priorities, and design account-based marketing programs for the region.

- Analyse event performance data and market insights to continuously refine strategy, improve ROI, and report results to leadership.

- Manage the regional field marketing budget, vendor relationships, and logistics to ensure efficient resource allocation and maximum impact.

- Travel regularly across Australia and the wider APAC region to deliver events, meet clients, and support in-market sales activity.

## Requirements

- 6+ years of experience in field marketing, event marketing, or demand generation, ideally within B2B technology, SaaS, or professional services.

- Proven track record of planning and executing field marketing campaigns that drive lead generation and revenue growth.

- Sound commercial acumen, with the judgement to prioritise the activity that creates real impact and the discipline to see it through.

- Excellent communication and relationship-building skills, with the ability to collaborate across sales, marketing, and executive leadership.

- Analytical mindset with experience tracking KPIs such as pipeline contribution, event ROI, and lead conversion.

- Willingness and flexibility to travel across the APAC region, including international travel.

- Comfort operating in a fast-paced, high-growth environment with the ability to manage multiple projects and competing priorities simultaneously.

## Skills

### Required
- field marketing
- event marketing
- demand generation
- marketing strategy
- budget management
- analytical skills
- communication skills
- relationship-building skills

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Source: [Apply at jobs.ashbyhq.com](https://jobs.ashbyhq.com/harvey/70de1761-168d-4d89-be08-7eed3f834649?utm_source=yubhub.co&utm_medium=jobs_feed&utm_campaign=apply)