# Key Account Manager, Convenience

**Company**: Red Bull
**Experience**: senior
**Job type**: full-time
**Salary**: $92,000 to $138,000 + cash incentives
**Category**: Sales
**Industry**: Beverages

**Apply**: https://jobs.redbull.com/en/key-account-manager-ref35133k?utm_source=yubhub.co&utm_medium=jobs_feed&utm_campaign=apply
**Canonical**: https://yubhub.co/jobs/job_9e09f768-1c2

## Description

As a Key Account Manager, Convenience (KAM), you will be responsible for selling and executing Red Bull's strategy and initiatives to local key account chains, influencing the execution of programs via local decision makers.

**Responsibilities**

- Manage and develop local key accounts, including owning local key account budgets and results (Distribution, Price, Promotion, and Quality Points of Distribution (QPOD) within chain)

- Develop productive business relationships with assigned key accounts

- Develop solutions that resonate with customer needs while achieving Red Bull goals

- Execute distribution on priority packages in-line with Channel Strategies recommendations

- Ensure all assigned key account's schematics reflect Red Bull standards relative to flow and package mix

- Sell Red Bull's Optimum Price program by utilizing best practices and available tools

- Customize presentations to better appeal to customer's needs

- Develop annual promotion schedule in accordance with BU and Channel Strategy goals

- Creatively sell Red Bull merchandising standards, distribution recommendations, and price points in a way that resonates with the customer's needs

- Ensure all promotions are accompanied by effective POS and incremental displays

- Customize sales pitch to achieve account goals while driving effective, permanent merchandising

- Evaluate ROI prior to recommending specific POS or customized solutions

- Execute merchandising in-line with Channel Strategy guidelines

- Actively develop relationships with key decision makers via business reviews, communication, etc.

- Drive execution of account programs through local decision makers

- Consistently pursue incremental opportunities over-and-above programs

- Provide feedback to local decision makers on any pertinent developments, information, or successes

- Maintain key point of local knowledge regarding accounts

- Routinely engage in opportunities to build relationships and 'wire' key accounts beyond buyer level

- Construct annual Customer Marketing Agreements and manage associated funds for all designated key accounts on a monthly and annual basis

- Work with Category Analyst to evaluate ROI with regards to 'pay-for-space' agreements and communicate key learnings to BU and Channel Leads

- Drive post-promotion analysis, in conjunction with CA, following all promotions to evaluate promotional effectiveness

- Conduct quarterly business reviews to update KA on business, channel competition, opportunities, etc.

- Proactively share examples of Red Bull marketing activities to demonstrate key points of difference to competition

- Provide Energy Insights that drive change in promotion, price, or merchandising practices

- Use appropriate communication processes to keep DPs informed of KA programs and initiatives

- Routinely visit DPs to ensure personal contact and open lines of communication

**Requirements**

- Minimum 4 years Sales experience with a strong track record of success, preferably in beverage, CPG (Consumer Packaged Goods), or FMCG (Fast Moving Consumer Goods) industries or within a Direct Store Delivery (DSD) operation

- Strong analytical skills and experience using internal and external data sources (i.e. IRI, Nielsen)

- Excellent communication and active listening skills

- Strong negotiation skills

- Innovative, solution-oriented mindset

- Self-motivated and able to work independently

- Must be extremely proficient in Microsoft Excel and PowerPoint

- Bachelor's degree preferred

- Must be fluent in English, additional language skills an advantage

**Benefits**

- Comprehensive Medical, Dental and Vision Plans

- 401k Match

- Family Leave

- PTO & Paid Holiday Schedule

- Pet, Legal, and Life Insurance

- Tuition Reimbursement

## Skills

### Required
- Microsoft Excel
- PowerPoint
- analytical skills
- communication skills
- negotiation skills

### Nice to have
- IRI
- Nielsen
- additional language skills

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Source: [Apply at jobs.redbull.com](https://jobs.redbull.com/en/key-account-manager-ref35133k?utm_source=yubhub.co&utm_medium=jobs_feed&utm_campaign=apply)