# Senior Retention Manager (Hybrid) London

**Company**: tonies GmbH
**Location**: London · UK / Germany Remote
**Work arrangement**: hybrid
**Experience**: senior
**Job type**: Full-time
**Salary**: £90,000–£110,000
**Category**: Marketing & eCommerce
**Industry**: Technology

**Apply**: https://tonies.jobs.personio.com/job/2632046?utm_source=yubhub.co&utm_medium=jobs_feed&utm_campaign=apply
**Canonical**: https://yubhub.co/jobs/job_9cd2105b-423

## Description

Join our team at tonies, the world's largest interactive audio platform for children. As a Senior Retention Manager, you will be responsible for maximising £ value from existing customers in the UK market. You will work closely with the Global Lifecycle Team to ensure effective execution of lifecycle initiatives and identify local opportunities within global frameworks.

Your tasks and responsibilities will include:

- Being the key link between the Global Lifecycle Team and local teams, ensuring strong alignment and execution of lifecycle initiatives

- Using global data and insights to build expertise in the market's retention performance, identifying trends and escalating key developments

- Bringing local insights, learnings, and opportunities into global discussions, contributing ideas to improve retention and the overall customer experience

- Executing and localising global retention initiatives, working with cross-functional stakeholders to deliver measurable outcomes

- Ideating key opportunities along local levers like pricing, promotional mechanics, range optimisations, POS experience and drive change by working with relevant market teams

- Running structured test-and-learn initiatives within the global testing framework, ensuring consistency and measurable impact

- Supporting delivery of key retention KPIs (e.g. listening time, repeat purchase, churn, customer profitability), ensuring clear financial impact and robust tracking in partnership with Finance

- Acting as the voice of the customer in the market, ensuring visibility, alignment, and continuous improvement of the end-to-end customer experience

You will have the opportunity to work with a talented team and contribute to the growth and success of tonies. If you are a motivated and experienced professional looking for a new challenge, we encourage you to apply.

## Skills

### Required
- retention
- lifecycle
- growth
- commercial mindset
- data-driven
- customer financial metrics

### Nice to have
- BI/analytics
- stakeholder management
- problem structuring
- prioritisation
- execution
- influence and alignment

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Source: [Apply at tonies.jobs.personio.com](https://tonies.jobs.personio.com/job/2632046?utm_source=yubhub.co&utm_medium=jobs_feed&utm_campaign=apply)