# On-Premise Festival and Third-Party Event Specialist

**Company**: Red Bull
**Location**: New York, New York
**Work arrangement**: hybrid
**Experience**: senior
**Job type**: full-time
**Category**: Marketing
**Industry**: Marketing

**Apply**: https://jobs.redbull.com/us-en/new-york-on-premise-event-specialist-ref31589l?utm_source=yubhub.co&utm_medium=jobs_feed&utm_campaign=apply
**Canonical**: https://yubhub.co/jobs/job_959adfb6-e71

## Description

The On-Premise Festival and Third-Party Event Specialist plays a critical role in bringing Red Bull's national festival and third-party event strategy to life by positioning the brand at the center of regionally and nationally relevant music festivals and third-party events.

This role helps strengthen Red Bull's long-standing history in the global festival and event landscape by executing best-in-class standards and activations that blend creative vision, operational excellence, and partner collaboration.

The On-Premise Festival and Third-Party Event Specialist is responsible for the planning, development, management, and execution of partnered music festivals and third-party events within their territory.

**Responsibilities**

### Areas that play to your strengths

- **Planning**

- Keep a strong pulse on New York City's high-volume event landscape, including emerging promoter trends, festival opportunities, venue activity, and cultural moments.

- Map and forecast all music festivals and third-party events in your territory.

- Align and negotiate festivals and events within the territory based on regional hunting lists and approved budgets.

- Manage the planning and execution of high-volume Northeast festival and third-party event partnerships across key venues, promoters, and cultural moments.

- Support the collaborative business planning process with regional teams.

- Work with the F&E team and other departments to successfully execute a variety of festivals and events, including 10+ festivals and 200+ third-party events annually.

- **Execution**

- Bring approved plans to life through production guidelines, standard event procedures, and consistency inside and outside the festival grounds.

- Manage logistics orders, ticketing, hospitality needs, on-site staff, and credentialing processes.

- Work with festival and On-Premise event concessionaires and sponsorship teams to ensure all Red Bull executional standards are met based on negotiated and contracted agreements.

- Coordinate with production and fabrication vendors on asset transportation, storage, load-in, build, strike, and post-event inventory management.

- Manage approved external vendors for print, design, and fabrication needs.

- Manage reporting processes for all assigned events.

- Work cross-functionally with regional On-Premise, Sports, Field Marketing, Culture Marketing, Distribution, and Media Network teams to ensure the festival marketing framework is actively leveraged at the right festivals and events to drive impact.

- Support Festival and Event Specialists across RBNA on large projects and on-site activations as needed.

- Support the F&E Operations Manager on new tool development, creation, and implementation.

- Support the organization holistically by sharing best practices to maximize brand presence and consumer pull in accordance with the U.S. festival and On-Premise event strategy.

- **Budget Managed**

- Manage project budgets of up to $200,000 while optimizing budget frameworks by identifying efficiencies and leveraging economies of scale through multi-event promoter partnerships.

**Requirements**

- 2+ years of experience in live event production and experiential marketing, with proven festival experience.

- Strong problem-solving skills and ability to make decisions in fast-paced live event environments.

- Experience in strategic planning and orchestration of multi-layered event programs at music festivals and events.

- Experience with financial and vendor management.

- Strong negotiation and stakeholder management skills.

- Long-standing relationships and a respected reputation with festival and event promoters, vendors, and industry leaders in New York.

- Experience managing $200K+ budgets and multiple projects simultaneously.

- Deep understanding of the festival and event landscape.

- Strong organizational and communication skills, including presenting and coaching.

- Confident, collaborative leader who fosters team culture and gains buy-in from key partners.

- Must be willing to live in New York City, with the ability to travel 50% of the time to other markets in the Northeast Region.

- Comfortable managing multiple events, partners, and deadlines at the same time.

- Ability to identify opportunities that drive brand visibility, consumer engagement, and business impact.

**Travel**

- Travel 50-60%

**Benefits**

- Permanent

- Benefits eligible

## Skills

### Required
- live event production
- experiential marketing
- strategic planning
- financial management
- vendor management
- negotiation
- stakeholder management
- event planning
- budget management
- project management

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Source: [Apply at jobs.redbull.com](https://jobs.redbull.com/us-en/new-york-on-premise-event-specialist-ref31589l?utm_source=yubhub.co&utm_medium=jobs_feed&utm_campaign=apply)
