# Senior Product Marketing Manager

**Company**: Forward
**Location**: Santa Clara, CA
**Experience**: senior
**Job type**: full-time
**Salary**: $165,000 - $200,000
**Category**: Marketing
**Industry**: Technology

**Apply**: https://job-boards.greenhouse.io/forwardnetworks/jobs/8014404003?utm_source=yubhub.co&utm_medium=jobs_feed&utm_campaign=apply
**Canonical**: https://yubhub.co/jobs/job_948355d8-576

## Description

We are seeking a Senior Product Marketing Manager to shape our story and own go-to-market execution for key areas of our platform. You will translate deep technical capabilities into compelling positioning and messaging, lead launches, and equip the field to win across enterprise and government organizations.

Responsibilities:

- Own positioning, messaging, and value propositions for assigned products and use cases, aligned with Forward’s company narrative.

- Lead product launches end to end, coordinating readiness, announcements, field enablement, and post-launch measurement with product, sales, and marketing.

- Partner with product management to translate technical capabilities into clear customer outcomes and bring customer and market insight into product priorities.

- Create compelling product content and sales assets, including pitch decks, solution briefs, competitive battlecards, and demo narratives.

- Represent Forward as a credible product and industry expert at conferences, trade shows, webinars, and customer and partner meetings.

- Lead competitive and market research for assigned areas, informing positioning and deal strategy.

Qualifications:

- Experience in enterprise software or B2B technology, with 7+ years in product marketing.

- Proven track record of launching technical products and developing positioning, messaging, and sales assets that help the field win.

- Strong technical aptitude and familiarity with networking, security, cloud infrastructure, automation, or agentic AI systems.

- Excellent writing skills, supported by a portfolio of compelling product content for technical and business audiences.

- Confident presenter who can represent Forward as a credible expert at conferences, webinars, and customer, partner, and analyst meetings.

The base pay range for this role is between $165,000 and $200,000.

## Skills

### Required
- product marketing
- enterprise software
- B2B technology
- networking
- security
- cloud infrastructure
- automation
- agentic AI systems

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Source: [Apply at job-boards.greenhouse.io](https://job-boards.greenhouse.io/forwardnetworks/jobs/8014404003?utm_source=yubhub.co&utm_medium=jobs_feed&utm_campaign=apply)