# Head of Partner Marketing, Merchant & Ads (Grocery & Retail)

**Company**: Deliveroo
**Location**: London
**Work arrangement**: hybrid
**Experience**: senior
**Job type**: full-time
**Category**: Marketing
**Industry**: Technology

**Apply**: https://job-boards.greenhouse.io/deliveroo/jobs/8206621?utm_source=yubhub.co&utm_medium=jobs_feed&utm_campaign=apply
**Canonical**: https://yubhub.co/jobs/job_93802c84-b07

## Description

As the Head of Partner Marketing, Merchant & Ads (Grocery & Retail) at Deliveroo, you will own the New Verticals merchant and ads marketing strategy end-to-end. You will report into the Merchant & Ads Integrated Marketing Director.

Responsibilities include:

### Ads & Monetization Strategy

- Own the New Verticals specific ads and monetization strategy across owned and external surfaces.

- Lead pricing, packaging, and investment decisions for merchant advertising in your category, in partnership with Commercial and Finance.

### Category Playbook: New Verticals

- Own and evolve the New Verticals merchant marketing playbook, setting how co-marketing, promotions, and advertising work for grocery and retail merchants globally.

- Lead change initiatives that improve how New Verticals merchant marketing works.

### Key Merchant Relationship Management

- Support local marketing teams with key enterprise merchant relationships at the global level.

- Act as the senior escalation point for merchant issues that cross multiple markets or functions.

### Cross Functional Stakeholder Management

- Serve as the primary marketing partner to Merchant S&O and Commercial for New Verticals.

- Represent New Verticals in cross-functional forums, shaping the roadmap for merchant-facing and ads-facing surfaces.

### Sell In Strategy & Sales Enablement

- Own the sell-in strategy for New Verticals merchant and ads programmes.

- Oversee the sell-in materials, case studies, and proof points for New Verticals.

### Central Strategy & Market Coordination

- Own delivery of the New Verticals merchant marketing goals, coordinating a consistent strategy across all Deliveroo markets.

- Report on New Verticals merchant and ads marketing performance to senior stakeholders.

Requirements:

- 7+ years of marketing experience, ideally including merchant marketing, retail media, ads, or category marketing in a consumer or marketplace business.

- Track record of owning the marketing strategy for an entire team or category.

- Experience managing people, and comfortable managing other people managers as your team grows.

- Strong commercial acumen, seen as a go-to expert for merchant or ads marketing.

- Confident communicator, able to present complex ideas to large groups.

- Skilled at establishing and owning cross-functional partnerships.

- Proven ability to lead change initiatives that improve how a team or category works.

- Excellent written and verbal communication skills.

Benefits:

- Make a visible impact every day

- Learn fast in an entrepreneurial environment

- Build a career, not just a role

- Deliver together in an inclusive culture

## Skills

### Required
- marketing strategy
- merchant marketing
- retail media
- ads
- category marketing
- commercial acumen
- communication
- cross-functional partnerships
- change management

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Source: [Apply at job-boards.greenhouse.io](https://job-boards.greenhouse.io/deliveroo/jobs/8206621?utm_source=yubhub.co&utm_medium=jobs_feed&utm_campaign=apply)