# Digital Tools and Applications Manager **Company**: Royal Bank of Canada (RBC) **Location**: Toronto, Ontario **Experience**: senior **Job type**: full-time **Category**: Product Management **Industry**: Finance **Apply**: https://rbc.wd3.myworkdayjobs.com/en-US/RBCGLOBAL1/job/TORONTO-Ontario-Canada/Director--Strategy_R-0000181211-1?utm_source=yubhub.co&utm_medium=jobs_feed&utm_campaign=apply **Canonical**: https://yubhub.co/job/digital-tools-and-applications-manager-8cdf190b-8bb/ ## Description This role establishes a strong link between Role Design, Technology partners, and Personal and Commercial Banking partners to enable the optimization, development, and delivery of digital tools and applications used by Canadian Banking advisors. **Primary Focus** - Drive horizontal strategy across all CRM and Branch Platforms to ensure integrated and consistent advisor experiences - Work across LOBs, including Personal Bank, Commercial and Private Banking on defining strategic vision and transformational roadmap for next generation of use cases and capabilities - Establishing the rigor for the ongoing management and evolution of the platform and realization of business benefits - Identify, assess, and proactively mitigate risks, developing contingency plans and ensure effective risk management across the portfolio - Manage budgets and financial planning in collaboration with finance and business management teams - Track approved funding spend, forecast future needs, and ensure cost efficiency across the delivery portfolio - Define and track product OKRs and KPIs, and drive the team to achieve them - Ensure incremental adoption of relevant Client360 capabilities and further introduction of capabilities contained within Salesforce Financial Services Cloud - Staying up to date with the FSC products roadmap - Advocate on behalf of the advisor community in the development of enterprise tools further contributing to Advisor efficiency and experience - Driving collaboration with key internal functional partners - Responsible for strategic alignment across major, Big Rock/large initiatives and digitization with Client360 Platform - Ensure technology roadmaps align with advisor needs, RBC strategic direction and enable engagement across preferred channels - Establish and maintain strategic governance and reporting across platforms, driving alignment between business objectives and technology delivery **Secondary Focus** - Collaborate with AI team partners to integrate Actionable insights into the Advisor’s path into Client360 (and other Advisor platforms) for enabling pre-dive, post-dive and in the moment efficiencies and effectiveness - Lead rapid POC development cycles with authority to "fail fast / scale fast," designing multi-agent interactions across vendor agents, enterprise agents, and native/internal agents to AI-enable advisors through integration to the existing suite of technologies used by advisors - Act as Integrator to Client360 / Advisor Platform for agentic workflows,owning use case shaping through validated solution patterns, defining success metrics, and driving iteration based on advisor feedback and usage metrics **Responsibilities** - Establish and maintain strategic direction across CRM and Branch Platforms, ensuring consistency and alignment with advisor needs - Advocate on behalf of the advisor community in enterprise tool development and provide ongoing feedback loops - Develop business-centric programs and reporting that enhance daily advisor operations - Identify stakeholder needs, negotiate priorities across competing interests, and collaborate with developers/partners to implement requirements effectively - Keep business and technology stakeholders apprised of roadmap status and gather feedback - Deploy processes and technologies that safeguard Advisors and Clients (compliance and regulatory requirements) - Conduct advisor research and act as the voice of the Advisor community in platform development - Negotiate and prioritize enhancements to mitigate technical and financial risk - Partner with Technology, Procurement, and third-party vendors to execute strategic initiatives **Requirements** - Deep expertise in Salesforce Financial Services Cloud (FSC) capabilities - Business strategy and bridge from strategy to implementation - Expert-level understanding of Client360 – depth of implemented capabilities - Exceptional executive communication and presentation skills - 10+ years of progressive business experience (preferably in financial services or relevant line of business) - 4+ years as a Product Manager or field experience within Regional Banking - Undergraduate degree in Business or related field **Nice-to-Have** - User experience and advisor research expertise - People management experience - Post-graduate degree in Business or MBA **What's In It For You?** - Comprehensive Total Rewards Program including bonuses, flexible benefits, and competitive compensation - Leaders who support your development through coaching and mentoring - Ability to drive meaningful, lasting impact across advisor and client experiences - Dynamic, collaborative, progressive, and high-performing team environment - World-class training program in financial services - Opportunities to lead challenging, innovative initiatives For more fresh new jobs, check out [yubhub.co](https://yubhub.co/). ## Skills ### Required - Salesforce Financial Services Cloud - Business Strategy - Client360 - Financial Planning and Analysis - Risk Management - Communication ### Nice to have - User Experience - People Management - Post-graduate degree in Business or MBA --- Source: [Apply at rbc.wd3.myworkdayjobs.com](https://rbc.wd3.myworkdayjobs.com/en-US/RBCGLOBAL1/job/TORONTO-Ontario-Canada/Director--Strategy_R-0000181211-1?utm_source=yubhub.co&utm_medium=jobs_feed&utm_campaign=apply)