# Automation & AI Assistant CRM Manager

**Company**: Charlotte Tilbury Beauty
**Location**: London
**Work arrangement**: hybrid
**Experience**: mid
**Job type**: full-time
**Category**: Marketing
**Industry**: Beauty

**Apply**: https://apply.workable.com/j/81281CBBAA?utm_source=yubhub.co&utm_medium=jobs_feed&utm_campaign=apply
**Canonical**: https://yubhub.co/jobs/job_8ad61b76-da5

## Description

We're looking for a highly motivated and commercially driven CRM Assistant Manager to help deliver best-in-class customer communications across email, push, SMS, and in-app channels. This role will play a key part in executing and optimizing CRM campaigns that drive customer engagement, retention, and revenue growth.

As a CRM Assistant Manager, you will:

- Support the planning, briefing, build, QA, and deployment of CRM campaigns across email, push, SMS, and in-app messaging.

- Build and manage customer journeys and automated lifecycle campaigns within Braze.

- Coordinate campaign calendars and ensure timely delivery of communications.

- Work closely with creative, trading, digital, and brand teams to align messaging and priorities.

- Leverage customer data and segmentation to deliver highly targeted and personalized communications.

- Use Movable Ink to create dynamic and real-time personalized content experiences.

- Identify opportunities to improve customer engagement through behavioural targeting and lifecycle optimization.

This is an exciting opportunity for someone who combines creativity with analytical thinking and wants to help shape the future of AI-enabled customer marketing.

Key responsibilities include:

- CRM Campaign Execution

- Personalisation & Customer Experience

- AI & Innovation

- Mobile App CRM

- Reporting & Insights

- Process & Optimisation

- Who you will work with

- About You

- Desirable

We are a fast-paced and dynamic environment where nimble mindsets, striving to deliver the best and wanting to be part of a global #dreaamteam are key.

## Skills

### Required
- CRM
- Braze
- Movable Ink
- Looker
- email marketing
- lifecycle marketing
- customer segmentation
- personalization
- customer lifecycle marketing

### Nice to have
- AI tools
- automation
- predictive marketing
- AI-driven personalization
- basic HTML/email build knowledge

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Source: [Apply at apply.workable.com](https://apply.workable.com/j/81281CBBAA?utm_source=yubhub.co&utm_medium=jobs_feed&utm_campaign=apply)