# Ad Sales Lead - West

**Company**: Duolingo
**Location**: Remote - California
**Work arrangement**: remote
**Experience**: senior
**Job type**: full-time
**Salary**: $140,000-$210,000 USD
**Category**: Sales
**Industry**: Technology

**Apply**: https://job-boards.greenhouse.io/duolingo/jobs/8705196002?utm_source=yubhub.co&utm_medium=jobs_feed&utm_campaign=apply
**Canonical**: https://yubhub.co/jobs/job_88893fab-6be

## Description

Join Duolingo's direct ad business, building and scaling the West Coast region. As a Head of West Coast Sales, you will set regional strategy, build and lead a high-performing team, and own revenue outcomes across priority verticals and agency holding companies.

Responsibilities:

- Own West Coast revenue targets and forecasting; build a healthy, predictable pipeline across named accounts and agency groups, and deliver against quarterly goals.

- Develop and execute the regional go-to-market strategy, including territory design, vertical focus, pricing/packaging inputs, and coverage plans as we scale.

- Hire, coach, and lead a small team of sellers over time; establish operating rhythms, deal reviews, and CRM hygiene standards that improve forecast accuracy and execution.

- Build and deepen senior relationships at brands and agencies; open new logos and expand strategic accounts with clear commercial narratives that map Duolingo's unique strengths to client objectives.

- Lead complex deals end-to-end,from prospecting and positioning through negotiation, close, renewal, and expansion,partnering tightly with Account Management and Ad Ops for flawless delivery.

- Share actionable market feedback with sales and product leadership to inform pricing, packaging, measurement, and ad experiences while protecting the learner experience.

- Operate with speed and rigor in a startup-like environment, building repeatable sales motions, outreach cadences, and team practices that scale from 0→1 and 1→N.

Requirements:

- 8+ years of direct digital ad sales experience with a consistent track record of hunting, closing, and renewing in premium mobile or consumer app environments.

- Success selling video and native/custom formats and structuring innovative agreements with top-tier advertisers and agencies.

- Proven ability to engage senior decision makers while rolling up your sleeves to build collateral, troubleshoot issues, and drive revenue personally.

- Strong understanding of ad tech and mobile app ecosystems, with skill using data to assess performance and inform pricing and packaging.

- Excellent communication and presentation skills, and comfort operating with ambiguity at high velocity.

Benefits:

- Salary Range: $140,000-$210,000 USD

- Base salary supplemented by equity compensation

- Comprehensive benefits package (details available on company website)

## Skills

### Required
- digital ad sales
- ad tech
- mobile app ecosystems
- data analysis
- communication
- presentation

### Nice to have
- established relationships across West Coast brand and agency decision makers
- experience introducing or scaling a new ads product
- vertical expertise in Entertainment, Gaming, Streaming, or Tech

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Source: [Apply at job-boards.greenhouse.io](https://job-boards.greenhouse.io/duolingo/jobs/8705196002?utm_source=yubhub.co&utm_medium=jobs_feed&utm_campaign=apply)