# Senior Coordinator, Partnership Marketing

**Company**: International Motor Sports Association (IMSA)
**Location**: Daytona Beach, Florida
**Work arrangement**: onsite
**Experience**: senior
**Job type**: full-time
**Category**: Marketing
**Industry**: Motorsport

**Apply**: https://nascar.wd1.myworkdayjobs.com/en-US/NASCAR/job/Daytona-Beach-FL/XMLNAME--IMSA--Senior-Coordinator--Partnership-Marketing_JR14309?utm_source=yubhub.co&utm_medium=jobs_feed&utm_campaign=apply
**Canonical**: https://yubhub.co/jobs/job_8835bd60-f9e

## Description

IMSA is seeking an experienced Senior Coordinator, Partnership Marketing to help shape the success of strategic corporate partnerships that support the growth of IMSA.

Responsibilities:

- Manage day-to-day execution of assigned partnerships, ensuring contractual obligations, activation programs, and deliverables are fulfilled accurately and on time.

- Build and maintain strong relationships with partner contacts while identifying opportunities to maximize the value of their IMSA investment.

- Coordinate partnership communications, reporting, research insights, event logistics, executive briefings, and guest management.

- Plan and execute at-track activations, hospitality programs, VIP experiences, suite operations, and other partner engagement opportunities.

- Collaborate with internal teams, tracks, agencies, and external stakeholders to deliver seamless partnership execution.

- Manage the distribution and tracking of credentials, parking passes, suite access, VIP experiences, and Victory Lane celebrations.

- Develop and maintain partnership collateral, presentations, activation materials, and event resources.

- Serve as the at-track manager of the IMSA Business Center and support partnership initiatives at race weekends and partner events.

Requirements:

- Bachelor's degree in Marketing, Business, Communications, Sports Management, or a related field, or an equivalent combination of education and experience.

- 1-3 years of experience in partnership marketing, sponsorship activation, event marketing, sports marketing, hospitality, client services, or a related field.

- Strong project management and organizational skills with the ability to manage multiple priorities in a fast-paced environment.

- Excellent written and verbal communication skills, including the ability to build relationships with partners, clients, and internal stakeholders.

- Experience coordinating events, hospitality programs, sponsorship activations, or client-facing initiatives.

- Strong attention to detail and ability to manage timelines, deliverables, and stakeholder expectations.

- Proficiency with Microsoft Office Suite; experience with Adobe Photoshop is a plus.

- Ability to leverage technology and AI tools to improve efficiency, effectiveness, and deliverables.

- A proactive, solutions-oriented mindset with the ability to anticipate needs and execute with professionalism.

- Ability to work collaboratively across departments and effectively represent IMSA with partners and guests.

- Ability to travel up to 25%, including weekends, as business needs require.

Benefits:

- Competitive compensation

- Comprehensive benefits package focused on wellness

- Opportunities to grow and develop both personally and professionally

## Skills

### Required
- Marketing
- Business
- Communications
- Sports Management
- Project Management
- Event Planning
- Client Services

### Nice to have
- Adobe Photoshop
- Microsoft Office Suite
- AI Tools

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