# Head of Publishing, Shooters China

**Company**: Electronic Arts
**Location**: Shanghai
**Work arrangement**: hybrid
**Experience**: executive
**Job type**: full-time
**Category**: Publishing
**Industry**: Gaming
**Ticker**: EA
**Wikidata**: https://www.wikidata.org/wiki/Q173941

**Apply**: https://jobs.ea.com/it_IT/careers/JobDetail/Head-of-Publishing-Shooters-China/214948?utm_source=yubhub.co&utm_medium=jobs_feed&utm_campaign=apply
**Canonical**: https://yubhub.co/jobs/job_81dbe77c-de1

## Description

We are seeking a Head of Publishing, Shooters China to lead EA shooter franchise publishing in the Chinese market. As a key member of our Global Publishing team in APAC, you will use market information and intelligence to provide feedback and suggestions to franchises. You will also manage publishing partners in the market to improve performance and achieve goals.

**Key Responsibilities:**

- Monitor China and global FPS game market trends, focusing on core player demands, monetization models, and competitive landscape

- Analyze genre evolution paths of leading FPS franchises

- Track gameplay improvement trends in both global and Chinese markets

- Deconstruct core game loops, meta systems, and player retention mechanisms of successful FPS titles

- Develop FPS-specific product evaluation frameworks and localization best practices

- Manage in-market local research, suggestions, and learning cycles to recommend adjustments to franchises

- Lead agreements between global development and China publishing teams

- Manage localization processes, including cultural adaptation

- Integrate market data, operational metrics, and competitor intelligence

- Establish product health monitoring systems

- Produce professional research reports and presentations

- Present recommendations to senior leadership

**Requirements:**

- 8+ years of experience in the game industry, with proven experience in FPS game publishing in China

- Deep understanding of renowned FPS games, including gameplay mechanics, esports ecosystems, community culture, and global market performance

- Hands-on experience operating at least one well-known international IP FPS game

- Excellent communication and collaboration skills

- Native Chinese and fluent business English

**What We Offer:**

- Competitive salary

- Comprehensive benefits package, including physical, emotional, financial, work-life, and collective well-being support

- Opportunities for growth and development in a dynamic and fast-paced industry

## Skills

### Required
- FPS game publishing
- market analysis
- product strategy
- localization
- data-driven decision making
- communication
- collaboration

### Nice to have
- experience working in multinational game companies
- knowledge of player demographics
- regulatory environment
- competitive dynamics

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Source: [Apply at jobs.ea.com](https://jobs.ea.com/it_IT/careers/JobDetail/Head-of-Publishing-Shooters-China/214948?utm_source=yubhub.co&utm_medium=jobs_feed&utm_campaign=apply)