# Social Media Manager (Brand & Product)

**Company**: Red Bull
**Location**: London, England
**Experience**: senior
**Job type**: full-time
**Category**: Marketing
**Industry**: Media

**Apply**: https://jobs.redbull.com/int-en/social-media-marketer-brand-product-ref34783r?utm_source=yubhub.co&utm_medium=jobs_feed&utm_campaign=apply
**Canonical**: https://yubhub.co/jobs/job_80cec183-2e3

## Description

We are seeking a Social Media Manager (Brand & Product) to join our team at Red Bull UK. As a Social Media Manager, you will lead the social media strategy for Red Bull UK Brand & Product, ensuring activity supports wider marketing objectives, brand campaigns, and commercial priorities.

Responsibilities:

- Lead the social media strategy for Red Bull UK Brand & Product

- Translate brand and product plans into engaging, social-first content

- Partner with Brand, Product, Culture Marketing, Media Network, and Insights teams to identify opportunities and deliver impact

- Drive the growth of Red Bull UK's owned social channels

- Develop platform-specific content strategies and use audience insights to optimise content

- Act as the guardian of Red Bull UK's social media presence, ensuring all content aligns with brand guidelines

- Manage social media budgets effectively and lead relationships with agencies and partners

- Lead the development of innovative social content concepts and campaigns

- Manage projects from ideation through to execution and track performance

Requirements:

- Experience delivering millions of views across a high reach network of channels for an FMCG brand, publisher, broadcaster, creator, or content producer

- Understand and explain what drives organic virality

- Experience launching FMCG products via social media and driving high organic virality

- Experience of all major social platforms, including YouTube, TikTok, Instagram

- Ability to ideate and create viral social media content

- Proven experience of achieving significant growth for social platforms

- Innovative, creative, and entrepreneurial mindset

- Strong written communication and accuracy

- Experience in building and nurturing online communities

- Confident in presenting a strategic vision

- Experience in shooting, editing, and publishing

- Experience in agency management

- Experience of analytics and reporting

Benefits:

- Travel 20-30%

We offer a dynamic and entrepreneurial work environment where you can contribute and add value to something or someone.

## Skills

### Required
- social media marketing
- content creation
- brand management
- budget management
- agency management
- analytics and reporting
- video production
- community building
- strategic planning

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Source: [Apply at jobs.redbull.com](https://jobs.redbull.com/int-en/social-media-marketer-brand-product-ref34783r?utm_source=yubhub.co&utm_medium=jobs_feed&utm_campaign=apply)