# HOD - FnB Content

**Company**: SWIGGY
**Location**: Mumbai, MH
**Job type**: full-time
**Category**: Marketing

**Apply**: https://jobs.smartrecruiters.com/SWIGGY/6000000001545330-hod-fnb-content-?utm_source=yubhub.co&utm_medium=jobs_feed&utm_campaign=apply
**Canonical**: https://yubhub.co/jobs/job_80cebcd5-130

## Description

As the Head of Dineout Mag's Food and Beverage Content, you will lead the development of a high-impact content strategy across multiple cities.

Your responsibilities will include:

- Strategy & Execution: Leading the end-to-end development of a high-impact content strategy for all cities, ensuring the brand DNA remains intact while regional teams execute flawlessly on the ground.

- Operational & Creative Standards: Overseeing day-to-day operations across multiple locations, ensuring high-quality, consistent delivery and maintaining creative standards across the pages.

- Performance & Optimization: Monitoring content performance against KPIs, identifying what's working and pivoting strategies to ensure success.

- Business Acumen & Strategic Partnerships: Identifying high-value opportunities to partner with the right F&B brands, restaurant groups, beverage companies, and hospitality businesses that align with the brand identity.

- Industry Relationships & Network: Building and maintaining relationships across the F&B ecosystem, including restaurant groups, chefs, restaurateurs, bar owners, PR agencies, and key industry figures.

- Audience & Community Building: Developing a deep understanding of the target audience and their dining behaviors, driving community engagement through strategic digital content, localized events, and initiatives.

- Team Leadership & Mentorship: Hiring, leading, and inspiring a powerhouse team of creatives across all cities.

The ideal candidate will have:

- F&B expertise: A genuine passion for the culinary landscape, with strong knowledge of cuisines, restaurant trends, beverage culture, and industry operations.

- A well-established network: Proven relationships across restaurateurs, chefs, F&B brands, hospitality groups, and PR teams.

- Proven leadership: Experience leading teams and translating complex city dining experiences into compelling, original content.

- Strategic thinking: In-depth knowledge of Instagram's features, trends, and best practices.

- Exceptional communication skills: Strong design sensibility and the ability to manage stakeholder relationships with professionalism and credibility.

## Skills

### Required
- F&B expertise
- leadership
- strategic thinking
- communication skills

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Source: [Apply at jobs.smartrecruiters.com](https://jobs.smartrecruiters.com/SWIGGY/6000000001545330-hod-fnb-content-?utm_source=yubhub.co&utm_medium=jobs_feed&utm_campaign=apply)