# Marketing Specialist (Contract)

**Company**: Dialpad
**Location**: Sydney, Australia
**Work arrangement**: onsite
**Experience**: mid
**Job type**: contract
**Category**: Marketing
**Industry**: Technology

**Apply**: https://job-boards.greenhouse.io/dialpad/jobs/8489433002
**Canonical**: https://yubhub.co/jobs/job_8086773b-eb9

## Description

We're seeking a Marketing Specialist (Contract) to support Dialpad's demand generation efforts in the APAC region, with a focus on Australia. This role will partner closely with the global Demand Generation team to execute campaigns that drive pipeline and revenue growth.

Key responsibilities include:

- Supporting the execution and optimization of customer acquisition campaigns across digital channels, including SEM, paid social, display, and online video.

- Assisting in managing affiliate and CPL programs, including coordination with review platforms.

- Partnering with the global team to help execute ABM campaigns and targeted marketing initiatives.

- Collaborating with web and content teams to support updates to regional web pages and contribute to SEO optimization efforts.

- Working cross-functionally with Marketing Operations, Product Marketing, Channel Marketing and Creative teams to test messaging and improve campaign performance.

- Tracking campaign performance and providing regular reporting on key metrics, including pipeline contribution and ROI.

- Supporting budget tracking and ensuring efficient allocation of spend across channels.

- Coordinating with external vendors and agencies as needed to support campaign execution.

- Helping maintain campaign calendars, workflows, and documentation to ensure smooth execution.

Requirements include:

- 3–5 years of experience in marketing, demand generation, or paid acquisition roles.

- Hands-on experience supporting digital marketing campaigns across channels such as SEM, paid social, and display.

- Familiarity with affiliate programs, CPL models, or review platforms is a plus.

- Exposure to ABM tools or programs (e.g., 6Sense, Demandbase) preferred but not required.

- Basic understanding of SEO and web performance optimization.

- Strong analytical skills with the ability to track and interpret campaign performance data.

- Experience working with marketing tools such as Google Ads, LinkedIn Campaign Manager, Salesforce, or similar platforms.

- Experience working with a channel and/or partnership ecosystem and executing on mutually beneficial marketing campaigns.

- Highly organized with strong attention to detail and the ability to manage multiple projects simultaneously.

- Strong communication skills and ability to collaborate across global teams.

- Comfortable working in a fast-paced, dynamic environment.

## Skills

### Required
- digital marketing
- demand generation
- paid acquisition
- affiliate programs
- CPL models
- SEO
- web performance optimization
- Google Ads
- LinkedIn Campaign Manager
- Salesforce