# Shopper Marketing Specialist

**Company**: 3M
**Location**: Kajetany
**Work arrangement**: hybrid
**Experience**: mid
**Job type**: full-time
**Category**: Marketing
**Industry**: Manufacturing
**Wikidata**: https://www.wikidata.org/wiki/Q159433

**Apply**: https://3m.wd1.myworkdayjobs.com/en-US/Search/job/PL-Kajetany/Talent-Pool---Shopper-Marketing-Specialist--m-f-x-_R01163523?utm_source=yubhub.co&utm_medium=jobs_feed&utm_campaign=apply
**Canonical**: https://yubhub.co/jobs/job_7d4e9701-699

## Description

As a Shopper Marketing Specialist for our Consumer Business Group, you will have the opportunity to collaborate with innovative and diverse people around the world.

You will work with iconic brands, including Scotch, Post-it, Scotch-Brite, Command, Viscoplast, and Futuro, leading trade promotion strategies and tactics. This role aligns trade investments with prioritized portfolios, customers, and channels.

Here, you will make an impact by:

- Leading the creation, execution, and measurement of a Shopper Marketing Plan for assigned customers or channels.

- Building relationships with key marketing personnel at your accounts and being highly collaborative with 3M sales and marketing teams.

- Evaluating promotional effectiveness of various marketing tactics by setting and tracking the most relevant KPIs.

- Ensuring successful new product launches by implementing effective sales tools for NPI, Sampling, Promotions, and events.

- Working closely with Area Marketing center to ensure impactful marketing materials and messages at point of purchase online or offline.

- Having a deep understanding of the customer landscape and their go-to-market strategies, marketing tactics, target audiences, tools, and operations.

To set you up for success in this role from day one, 3M is looking for candidates who meet the following minimum requirements:

- Bachelor’s degree or higher in Business Administration, Marketing, or related field or equivalent industry experience.

- Previously demonstrated combined experience in sales, marketing, analytics, or category management in the consumer packaged goods industry.

- Analytical thinking skills, and proficient in Excel.

- Strong communications skills, collaboration, and presentations skills.

- Very good command of Polish and English language.

Additional knowledge/nice-to-have skills/preferred qualifications that could help you succeed even further in this role include:

- Master’s degree in Marketing or Business Administration from an accredited institution.

- Strong interpersonal and persuasion skills. Demonstrated experience working in cross-functional teams.

- Previous experience in a shopper marketing, eCommerce, or advanced analytics role.

3M offers many programs to help you live your best life – both physically and financially. To ensure competitive pay and benefits, 3M regularly benchmarks with other companies that are comparable in size and scope.

Benefits include:

- Private medical care

- Life insurance

- Retirement scheme

- Multisport card

- Opportunity to work globally as part of an international organization

- Work in a respectful, inclusive, and friendly environment with open door policy

- Professional training and onboarding package

- Supporting your professional development, possibility to gain certifications/co-founding studies

- Supporting your work-life balance through being a part of community groups, CSR actions, volunteering

- Internal integration events

## Skills

### Required
- Business Administration
- Marketing
- Analytics
- Excel
- Polish
- English

### Nice to have
- Master's degree in Marketing or Business Administration
- Interpersonal and persuasion skills
- Shopper marketing
- eCommerce
- Advanced analytics

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Source: [Apply at 3m.wd1.myworkdayjobs.com](https://3m.wd1.myworkdayjobs.com/en-US/Search/job/PL-Kajetany/Talent-Pool---Shopper-Marketing-Specialist--m-f-x-_R01163523?utm_source=yubhub.co&utm_medium=jobs_feed&utm_campaign=apply)