# Content Marketing Manager, B2B Marketing (Bangkok Based, relocation provided)

**Company**: Agoda
**Location**: Bangkok
**Work arrangement**: hybrid
**Experience**: senior
**Job type**: full-time
**Category**: Marketing
**Industry**: Technology

**Apply**: https://job-boards.greenhouse.io/agoda/jobs/8302749?utm_source=yubhub.co&utm_medium=jobs_feed&utm_campaign=apply
**Canonical**: https://yubhub.co/jobs/job_7cd886ab-660

## Description

We are looking for a strategic and hands-on Content Marketing Manager to help shape and scale our B2B content marketing efforts.

In this role, you will own the development and execution of a content strategy that strengthens brand awareness, establishes thought leadership, communicates our technology and solutions, and supports business growth across the marketing funnel.

Key Responsibilities:

- Content Strategy & Planning: Own and execute a comprehensive B2B content strategy aligned with brand positioning, business priorities, go-to-market plans, and the customer journey.

- Thought Leadership & Content Development: Develop compelling, insight-led content that establishes our brand and executives as trusted voices in the B2B travel and technology industry.

- Product Storytelling & Sales Enablement: Partner with Product, Sales, and Strategy teams to articulate compelling value propositions, product differentiation, and customer benefits.

- Executive Communications & Presentations: Lead the end-to-end development of high-impact executive presentations for industry conferences, flagship events, partner summits, and strategic engagements.

- Content Operations & Cross-Functional Collaboration: Manage end-to-end content production, from ideation, research, and briefing to development, stakeholder approvals, and publication.

What You'll Need to Succeed:

- 6–8 years of relevant experience in B2B content marketing, content strategy, or product marketing, preferably within SaaS, technology, platform, or marketplace businesses.

- Strategic content ownership: Proven experience independently developing and executing content strategies, defining editorial priorities, and connecting content initiatives to business objectives.

- Exceptional storytelling and editorial skills: Strong writing, editing, research, and synthesis capabilities, with a portfolio demonstrating high-quality thought leadership, case studies, and B2B marketing content.

Nice to Have:

- Experience in travel technology, e-commerce, digital marketplaces, or B2B partnership ecosystems.

- Experience developing content for industry conferences, executive thought leadership programs, or large-scale B2B events.

- Familiarity with SEO, content distribution, CRM, marketing automation, and content performance analytics.

Why Join Us? You will have the opportunity to shape the B2B content strategy, work directly with senior business leaders, and create compelling narratives that bring our technology, solutions, and partnerships to life.

## Skills

### Required
- content marketing
- content strategy
- product marketing
- storytelling
- editorial skills
- business acumen
- executive communication
- stakeholder management
- project management
- data-driven mindset
- AI fluency
- English communication

### Nice to have
- travel technology
- e-commerce
- digital marketplaces
- B2B partnership ecosystems
- SEO
- content distribution
- CRM
- marketing automation
- content performance analytics

---

Source: [Apply at job-boards.greenhouse.io](https://job-boards.greenhouse.io/agoda/jobs/8302749?utm_source=yubhub.co&utm_medium=jobs_feed&utm_campaign=apply)