# Product Marketing Manager - AI Protect

**Company**: Zscaler
**Location**: Santa Clara, California
**Work arrangement**: hybrid
**Experience**: senior
**Job type**: full-time
**Salary**: $143,500-$205,000 USD
**Category**: Marketing
**Industry**: Technology

**Apply**: https://job-boards.greenhouse.io/zscaler/jobs/5169426007?utm_source=yubhub.co&utm_medium=jobs_feed&utm_campaign=apply
**Canonical**: https://yubhub.co/jobs/job_7b2e8d7c-b89

## Description

We are looking for a Product Marketing Manager – AI Protect to join our team. This is a hybrid role based in San Jose, reporting to the VP, Product Marketing – AI Security in the Marketing department.

Enterprise security teams face a two-front AI challenge: employees adopting AI tools quickly, creating data exposure risks and shadow AI sprawl, while adversaries use AI to launch faster, harder-to-detect attacks. AI Protect is Zscaler's solution to both.

As the Sr. PMM for AI Protect, you will own the go-to-market strategy, positioning, and field enablement for one of Zscaler's most strategically important and competitively active product lines , taking a sharp, differentiated story to market and equipping the global sales organization to win.

**Responsibilities**

- Own Marketing Strategy and Execution: Drive positioning, messaging, and cross-functional launch execution for AI Protect; partner closely with Product Management to translate roadmap investments into compelling market narratives.

- Develop Impactful Messaging: Create highly differentiated messaging across AI Protect’s core pillars: securing employee AI adoption and defending against AI-powered threats.

- Build Deep Persona Understanding: Establish a profound grasp of the multi-persona buying center and develop tailored content for each.

- Lead Competitive Intelligence: Monitor the competitive landscape, synthesize actionable insights, and actively enable the field to confidently differentiate Zscaler's offerings and win deals.

- Drive Sales Enablement Programs: Build robust field tools that equip account teams to navigate complex buying cycles and accelerate revenue.

**Requirements**

- Demonstrated curiosity and active exploration of AI tools, with a proven history of integrating new technologies to enhance daily workflows and augment problem-solving.

- 5+ Years of Specialized Marketing Experience: Requires 5+ years of experience in product marketing, competitive intelligence, or technical marketing for enterprise security, cloud, or SaaS, paired with a BS/MS in a STEM, Marketing, or a related field.

- Contested Market Positioning: Proven ability to develop sharp, highly differentiated messaging and competitive positioning for B2B security products.

- Impactful Sales Enablement: Demonstrated experience building robust sales enablement programs and field tools that drive measurable field impact.

- Elite Communication Skills: Exceptional written, verbal, and presentation skills.

**Preferred Qualifications**

- Experience in marketing or competitive positioning for data security, CASB, SSE, or AI security.

- Familiarity with AI data security, AI asset discovery, AI access security, or AI runtime security.

- A track record of building field enablement content that sales teams actually use.

**Benefits**

- Various health plans

- Time off plans for vacation and sick time

- Parental leave options

- Retirement options

- Education reimbursement

- In-office perks, and more!

## Skills

### Required
- AI
- product marketing
- competitive intelligence
- technical marketing
- enterprise security
- cloud
- SaaS

### Nice to have
- data security
- CASB
- SSE
- AI security
- AI data security
- AI asset discovery
- AI access security
- AI runtime security

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Source: [Apply at job-boards.greenhouse.io](https://job-boards.greenhouse.io/zscaler/jobs/5169426007?utm_source=yubhub.co&utm_medium=jobs_feed&utm_campaign=apply)