# Culture Marketing Manager

**Company**: Red Bull
**Location**: Istanbul
**Work arrangement**: onsite
**Experience**: senior
**Job type**: full-time
**Category**: Marketing
**Industry**: Marketing

**Apply**: https://jobs.redbull.com/tr-tr/culture-marketing-manager-ref32312a?utm_source=yubhub.co&utm_medium=jobs_feed&utm_campaign=apply
**Canonical**: https://yubhub.co/jobs/job_795fea1c-957

## Description

We are seeking a Culture Marketing Manager to join our National Culture Marketing Team in Istanbul, Turkey.

As a Culture Marketing Manager, you will be responsible for implementing defined strategies and ensuring long-term initiatives and relationships that impact the business within culture playgrounds. You will oversee the correct and proper realization of Red Bull and third-party supported events, collaborate with the global culture team to explore innovative solutions, and continue pushing the boundaries of culture marketing.

Responsibilities:

- Create an annual Culture Marketing plan and deliver on set targets

- Realize selected culture marketing initiatives and projects as part of the overall marketing plan

- Establish and maintain long-term culture platforms in music, dance, street culture and beyond

- Negotiate and secure relevant music rights to ensure all created content can be sufficiently utilized via our media business

- Work closely together with sales, communications and brand department

- Briefing and management of outside specialists/agencies

- Controlling the realization of events and other relevant culture marketing activities

- Budget responsibility for selected areas of the national program

- Establish a rich network in the fields of culture in general and in particular to be aware of new upcoming trends and movements in music, dance, stand-up and street culture

- Co-ordination of activities with On-Premise, Sport, Student Brand Manager and Communication departments to maximize efficiencies and consumer impact

- Liaison with international culture department for development of best practice

- Ensuring our team stays on the cutting edge of marketing innovation

- Evaluating the results of the respective activities

- Ensuring a qualitative approach of all opinion leader activities

Requirements:

- At least 4 years of previous work experience in music/dance/culture related event marketing environment and creative-based roles in relevant playgrounds

- Working experience in event management, content creation, agency and artist management

- An established network of diverse artist and music industry contacts such as record labels

- A proven track record of successful, innovative projects with KPIs especially in the area of music

- Interested and open to different cultural playgrounds such as music, dance, arts, stand-up, street culture

- Experience in content creation with artists & creators

- Well-connected in different culture scenes and environments – good networker

- Clear understanding of the global & local entertainment, music, dance and entertainment industry, as well as a firm understanding of the youth culture

Travel: 20-30%

## Skills

### Required
- event marketing
- content creation
- agency management
- artist management
- music industry knowledge

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Source: [Apply at jobs.redbull.com](https://jobs.redbull.com/tr-tr/culture-marketing-manager-ref32312a?utm_source=yubhub.co&utm_medium=jobs_feed&utm_campaign=apply)