# Marketing Program Manager

**Company**: Cursor
**Experience**: senior
**Job type**: full-time
**Category**: Marketing
**Industry**: Technology

**Apply**: https://cursor.com/careers/marketing-program-manager?utm_source=yubhub.co&utm_medium=jobs_feed&utm_campaign=apply
**Canonical**: https://yubhub.co/jobs/job_776ff921-4cc

## Description

As a Marketing Program Manager at Cursor, you will own programs that help enterprise prospects and customers learn from Cursor, engage with the team, and deepen adoption.

You’ll run virtual workshops end-to-end, from identifying topics and audiences to planning the calendar, coordinating speakers, hosting live sessions, and ensuring follow-up turns engagement into pipeline.

Responsibilities:

- Own the virtual workshop program end-to-end, defining strategy, building the calendar, developing themes and topics, coordinating speakers, managing production, hosting sessions, and running post-event follow-up

- Develop compelling program ideas, identifying high-leverage topics for enterprise buyers, admins, and practitioners by partnering with Sales, Product Marketing, Customer Success, Field, and Product

- Run live operations flawlessly, managing registration flows, speaker prep, rehearsal, platform logistics, audience moderation, demos, timing, troubleshooting, and post-event assets

- Drive lead management and follow-up, ensuring attendee and engagement data are captured cleanly, segmented appropriately, routed quickly, and translated into thoughtful follow-up with the right teams

- Measure what works and improve it, defining success metrics across attendance, engagement, conversion, influenced pipeline, community participation, and program ROI; then use data to refine the motion

- Build the operating system behind the programs, creating repeatable processes, templates, calendars, workflows, and reporting that let the function scale without losing quality

- Operate with strong judgment under constraint, prioritizing high-leverage programs, keeping many moving parts on track, and maintaining a high bar for execution

Requirements:

- Experience running demand generation programs that required strong coordination across content, audience strategy, operations, and sales follow-up

- Experience owning webinars, workshops, events, community programs, or similar engagement motions from concept through execution and measurement

- End-to-end ownership experience, with ability to turn a rough idea into a well-run, repeatable program

- Strong judgment on topics and formats that resonate with enterprise audiences and drive meaningful engagement

- Highly organized and operationally sharp, with ability to keep calendars, stakeholders, systems, and follow-up moving without dropping details

- Clear and comfortable communication in live environments, whether hosting a webinar, briefing speakers, or working through last-minute issues

- Somewhat technical, with ability to translate product value into clear, compelling programming for enterprise audiences

- Thrives in fast-moving, ambiguous environments where the playbook is still being built

## Skills

### Required
- demand generation
- community marketing
- webinar management
- lead routing
- reporting
- campaign operations
- process design
- project management

### Nice to have
- marketing automation
- CRM workflows
- event tooling

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Source: [Apply at cursor.com](https://cursor.com/careers/marketing-program-manager?utm_source=yubhub.co&utm_medium=jobs_feed&utm_campaign=apply)