# Director Global Integrated Marketing

**Company**: 3M
**Location**: Maplewood, Minnesota
**Work arrangement**: onsite
**Experience**: senior
**Job type**: full-time
**Salary**: $250,254 - $305,864
**Category**: Marketing
**Industry**: Manufacturing
**Wikidata**: https://www.wikidata.org/wiki/Q159433

**Apply**: https://3m.wd1.myworkdayjobs.com/en-US/Search/job/US-Minnesota-Maplewood/Director--Global-Integrated-Marketing_R01173732?utm_source=yubhub.co&utm_medium=jobs_feed&utm_campaign=apply
**Canonical**: https://yubhub.co/job/director-global-integrated-marketing-76a7b043-f3d/

## Description

As a Director Global Integrated Marketing at 3M, you will have the opportunity to collaborate with innovative people around the world and make an impact by developing and leading medium to long-term integrated demand-generation strategies for significant portfolios, categories, businesses, regions, or global growth priorities.

You will evaluate growth opportunities and influence business strategy through analysis of consumer, customer, market, competitive, and commercial dynamics, and align leaders on marketing's contribution, critical assumptions, demand requirements, and dependencies across innovation, pricing, supply, distribution, and Sales.

Key responsibilities include:

- Designing and scaling integrated marketing systems, including audience strategies, channel frameworks, content ecosystems, measurement approaches, and go-to-market activation models.

- Leading marketing investment decisions and resource prioritization and trade-offs to maximize business impact and drive long-term growth.

- Directing integrated execution through cross-functional teams and senior leaders across Brand, Media, Shopper Marketing, eCommerce, CRM, Content, Design, Sales, Insights, Finance, and regional marketing organizations.

- Partnering with global, regional, and local teams to test, validate, adapt, and scale integrated marketing capabilities and best practices.

- Translating performance insights and organizational learnings into scalable standards, operating models, and future growth opportunities.

- Leading, developing, and coaching managers and senior professionals while building organizational capability and succession plans.

- Advising senior business leaders on growth strategies, investment trade-offs, risks, and performance opportunities.

The expected compensation range for this position is $250,254 - $305,864, which includes base pay plus variable incentive pay, if eligible.

3M offers many programs to help you live your best life – both physically and financially. Benefits include Medical, Dental & Vision, Health Savings Accounts, Health Care & Dependent Care Flexible Spending Accounts, Disability Benefits, Life Insurance, Voluntary Benefits, Paid Absences, and Retirement Benefits.

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## Skills

### Required
- Marketing
- Business Administration
- Integrated Marketing
- Portfolio Management
- eCommerce
- Customer Experience

### Nice to have
- Transformation Initiatives
- Capability-Building Programs
- Global-to-Local Operating Models
- Influencing Senior Executives
- Strategic Planning
- Analytical Capabilities
- MBA

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Source: [Apply at 3m.wd1.myworkdayjobs.com](https://3m.wd1.myworkdayjobs.com/en-US/Search/job/US-Minnesota-Maplewood/Director--Global-Integrated-Marketing_R01173732?utm_source=yubhub.co&utm_medium=jobs_feed&utm_campaign=apply)