# Field Marketing Manager, North America

**Company**: SnapLogic
**Location**: United States
**Work arrangement**: hybrid
**Experience**: senior
**Job type**: Full-Time
**Category**: Marketing
**Industry**: Technology

**Apply**: https://jobs.lever.co/snaplogic/28907abc-3db1-4173-961c-414c4b61a956?utm_source=yubhub.co&utm_medium=jobs_feed&utm_campaign=apply
**Canonical**: https://yubhub.co/jobs/job_691767a7-810

## Description

## The Role:

As a Field Marketing Manager, North America, you will be the primary liaison between Field Sales and Corporate Marketing. Your main goal is to move accounts through the sales pipeline and accelerate the sales cycle for prospects and customers by executing marketing programs.

## Responsibilities:

- Design, execute, and optimize integrated regional field marketing strategies and ABM campaigns that directly generate pipeline and accelerate sales velocity across target accounts.

- Establish tight strategic alignment with Sales Leadership, AEs, and ADRs; co-develop rolling 6-month territory marketing plans to achieve regional MQL and pipeline goals.

- Manage full-lifecycle event execution, vendor relationships, multi-touch integrated campaigns, and budget allocation to maximize event ROI and lead conversion.

- Partner seamlessly with Product Marketing, Demand Generation, Digital, and Partner/Channel teams to ensure cohesive regional messaging, event enablement, and field support.

- Track, analyze, and report on campaign pipeline metrics, ROI, and attribution to continuously optimize field tactics and deliver actionable insights to executive leadership.

- Champion product positioning, enablement toolkits, customer success stories, and campaign resources across regional field teams to drive outbound opportunity generation.

## Requirements:

- 6+ years of Field Marketing experience

- Bachelor's degree in Marketing or equivalent area of study

- Proven ability to partner strategically with sales and ADRs to translate revenue goals into targeted field marketing initiatives

- Ability to craft multi-channel, regional marketing strategies that drive pipeline expansion, prospect acceleration, and measurable business impact

- Skill in orchestrating cross-functional execution across Product Marketing, Demand Gen, Channel Partners, and External Vendors

- In-depth knowledge of enterprise B2B marketing, sales funnel, account-based marketing, and event strategies

- Savvy enterprise B2B marketer with expertise in live events/face-to-face programs and virtual events

- Enthusiasm for challenges and strong interpersonal skills to get the best from partners in the Sales and Marketing teams

- Project management and budget management capabilities

- Strong verbal and written communication skills

- Knowledge of Salesforce CRM, Marketo, and Outreach is a must

## Benefits:

- Competitive salaries

- Global wellness benefits

## Skills

### Required
- Salesforce CRM
- Marketo
- Outreach
- Account-based marketing
- Event marketing
- Project management
- Budget management

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Source: [Apply at jobs.lever.co](https://jobs.lever.co/snaplogic/28907abc-3db1-4173-961c-414c4b61a956?utm_source=yubhub.co&utm_medium=jobs_feed&utm_campaign=apply)
