# Senior Product Analyst

**Company**: Tide
**Location**: Delhi NCR
**Work arrangement**: hybrid
**Experience**: senior
**Job type**: full-time
**Category**: Product Management
**Industry**: Finance

**Apply**: https://job-boards.greenhouse.io/tide/jobs/8000351003?utm_source=yubhub.co&utm_medium=jobs_feed&utm_campaign=apply
**Canonical**: https://yubhub.co/jobs/job_64e366b6-9a5

## Description

As a Senior Product Analyst (Member Acquisition Marketing) at Tide, you'll manage insights projects related to member growth and acquisition.

You will be presenting insights to stakeholders and senior management, translating analysis into actionable recommendations.

Your responsibilities include:

- Using SQL and Python to interrogate data and solve key business problems

- Improving performance marketing and growth initiatives with descriptive to prescriptive analytics

- Dealing with ambiguity and forming questions into defined solutions

- Supporting the analytics roadmap for customer strategy and acquisition efficiency

- Collaborating with teams to integrate data sources from third-party platforms

- Advising on member attribution by various channels

- Measuring and reporting performance of marketing campaigns

- Supporting analytics leadership in prioritization and identification of business cases

- Refining work items with the business for timely and quality deliverables

- Championing storytelling, prioritization, and commercial mindset

To be a great fit, you need:

- 6+ years of experience in an analytics team, preferably in fintech

- Experience in Performance Marketing

- Sound understanding of digital marketing tools and concepts like Google Analytics, A/B testing, and Multi-touch attribution

- Excellent leadership skills and ability to drive and influence teams

- Strong SQL and visualization tool skills

- Great storytelling skills and ability to explain complex concepts to business users

- Ability to deal with ambiguity and competing objectives

In return, you'll get:

- Competitive compensation

- Generous annual leave and bank holidays

- Parental leave and sabbatical options

- Health insurance and life cover

- Mental wellbeing support and volunteering days

- Learning and development budget

- Flexible work arrangements

## Skills

### Required
- SQL
- Python
- Performance Marketing
- Google Analytics
- A/B testing
- Multi-touch attribution
- Leadership
- Storytelling

### Nice to have
- fintech
- digital marketing
- data analysis

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Source: [Apply at job-boards.greenhouse.io](https://job-boards.greenhouse.io/tide/jobs/8000351003?utm_source=yubhub.co&utm_medium=jobs_feed&utm_campaign=apply)