# Senior Performance Marketing Manager

**Company**: Fuse Energy
**Location**: London
**Work arrangement**: onsite
**Experience**: senior
**Job type**: full-time
**Category**: Marketing
**Industry**: Energy

**Apply**: https://jobs.workable.com/view/fZWBVvyjqTcyyZiHccnVg5/senior-performance-marketing-manager-in-london-at-fuse-energy?utm_source=yubhub.co&utm_medium=jobs_feed&utm_campaign=apply
**Canonical**: https://yubhub.co/jobs/job_639c77d2-d45

## Description

Fuse Energy is a forward-thinking renewable energy startup on a mission to deliver a terawatt of renewable energy, fast.

We’re combining first-principles thinking with cutting-edge technology to build a radically better energy system.

You will own and scale Fuse Energy’s paid growth channels end-to-end as a Senior Performance Marketing Manager. This role will be responsible for defining, executing, and optimizing high-impact marketing campaigns that drive rapid customer acquisition, efficiency, and long-term revenue growth.

## Responsibilities

- Own and execute Fuse Energy’s paid acquisition strategy across multiple channels (Paid Social, Paid Search, Programmatic, and Display) in line with aggressive growth objectives.

- Plan, manage, and scale performance marketing budgets, ensuring efficient customer acquisition cost (CAC) and maximum lifetime value (LTV).

- Build, deploy, and scale LLM automation workflows across multiple platforms to streamline campaign creation, optimization, and audience management.

- Own the deployment of tracking infrastructure using Google Tag Manager (GTM), custom pixels, and app install tracking to ensure absolute data accuracy.

- Continuously launch, test, and optimize creative, targeting, and landing pages to improve conversion rates across the entire acquisition funnel.

- Data-driven tracking of channel performance, reporting granular impact to senior leadership and continuously improving marketing ROI.

- Manage, run, and scale campaigns with an extreme bias for action, operating at a high velocity to capture market share.

## Requirements

- Minimum 4-5 years of experience in performance marketing, growth marketing, or digital acquisition roles within a high-growth startup, scaleup, or top-tier digital agency.

- Proven track record of scaling paid media spend and managing multi-million-pound budgets efficiently.

- Deep, hands-on familiarity with Google Tag Manager (GTM), Google Analytics 4 (GA4), web/app event mapping, and modern tracking technologies to setup rigorous tracking and attribution.

- Strong understanding of attribution modeling, pixel integration, and navigating privacy-first data environments (iOS14+, Cookies, Conversions API).

- Deep technical expertise across Meta Ads Manager, Google Ads, and programmatic networks, with a proven ability to operate across multiple platforms simultaneously.

- Demonstrated experience building and managing automation loops (e.g., automated bidding, API-driven creative changes, automated rules, or integration tools) to drive efficiency.

- Strongly data-driven and analytical, with experience building data-led hypotheses and evaluating performance metrics via Metabase (SQL experience is a strong plus).

- Strategic thinker with the absolute ability to execute hands-on,you are comfortable setting the vision but equally love building, launching, and automating campaigns yourself.

- Excellent communication and cross-functional stakeholder management skills.

- Entrepreneurial, hyper-focused, and highly comfortable operating in a fast-moving, evolving company.

- Comfortable with ambiguity, rapid experimentation, and building growth playbooks from scratch.

## Benefits

- Competitive salary

- Biannual bonus scheme

- Fully expensed tech to match your needs

- Paid annual leave

- Breakfast and dinner allowance for office-based employees

## Skills

### Required
- Google Tag Manager (GTM)
- Google Analytics 4 (GA4)
- Meta Ads Manager
- Google Ads
- Programmatic networks
- Automation loops
- Data analysis
- Marketing strategy

### Nice to have
- SQL
- Metabase

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Source: [Apply at jobs.workable.com](https://jobs.workable.com/view/fZWBVvyjqTcyyZiHccnVg5/senior-performance-marketing-manager-in-london-at-fuse-energy?utm_source=yubhub.co&utm_medium=jobs_feed&utm_campaign=apply)