# Senior Manager, VCS Hub GTM, Europe

**Company**: Visa
**Location**: London
**Work arrangement**: hybrid
**Experience**: senior
**Job type**: full-time
**Category**: Sales
**Industry**: Finance

**Apply**: https://visa.wd5.myworkdayjobs.com/en-US/Visa/job/GB---London-United-Kingdom/Senior-Manager--Visa-Commercial-Solutions-Hub-Go-to-Market_REF090024W?utm_source=yubhub.co&utm_medium=jobs_feed&utm_campaign=apply
**Canonical**: https://yubhub.co/job/senior-manager-vcs-hub-gtm-europe-5868f5c8-d6d/

## Description

The Visa Commercial Solutions (VCS) team is a world-class commercial organisation experiencing tremendous growth as we expand into new payment flows and continue to grow our core solutions. Our team brings payment solutions and associated services to clients around the globe. Our global clients and partners deploy our solutions to serve the needs of Small Businesses, Middle Market Clients, Large Corporate Clients, Multi Nationals and Governments. We work closely with Issuers, Merchants, FinTechs and other ecosystem players to deliver these services.

The Senior Manager, VCS Hub GTM, Europe will turn strategy, market insight and product capabilities into clear growth priorities, sales plays and commercial execution across the Large and Middle Market segment (LMM). The role requires strong commercial payments expertise, analytical skills and the ability to influence and deliver across teams. Acting as a central link between product, sales, market and regional stakeholders, the role will shape the European LMM GTM agenda, create scalable approaches that markets can activate, and ensure strategic priorities translate into measurable commercial outcomes.

**Key Responsibilities:**

**GTM Strategy and Growth:**

- Identify and prioritise European growth opportunities using market, portfolio and whitespace analysis.

- Build business cases and translate insight into clear target-client strategies and growth plans.

- Own the development of the European Large and Middle Market GTM roadmap, aligning regional priorities with global strategy, product direction and market needs.

**Commercial Enablement:**

- Own the end-to-end design, launch and optimisation of European sales plays and campaigns for VCS, initially focused on priority opportunities such as cross-border, travel and expense, procurement and B2B payment flows.

- Create best in class value propositions, sales materials and training.

- Use market, portfolio and pipeline data to guide decisions and target clients.

- Work across teams to deliver, measure and improve GTM activity across Europe.

- Partner with sales leaders and market teams to build adoption, strengthen seller capability and embed consistent execution of priority plays.

**Market Activation:**

- Shape and prioritise a portfolio of external, Visa-led and Visa-supported events aligned to VCS LMM growth priorities across Europe.

- Scope and lead research programmes and whitepapers, coordinating internal experts, external research partners and Marketing from brief through activation.

- Define the audience, proposition, content and success measures for each activation.

- Coordinate delivery, follow-up and performance measurement across teams.

- Use activation results, pipeline progression and client feedback to optimise investment and scale the approaches that deliver the strongest commercial impact.

**Strategic Deals and GTM Excellence:**

- Support strategic RFPs and complex deals with clear, evidence-based propositions tailored to client needs.

- Maintain a central library of approved playbooks, training, case studies and market insights.

- Turn lessons from campaigns and client engagements into repeatable best practice and stronger GTM execution.

- Lead cross-functional workstreams involving product, sales, finance, marketing and regional teams, bringing clarity to decisions, ownership and delivery milestones.

Visa requires at least 3 days in office, expectations of these days will be confirmed by your Hiring Manager.

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## Skills

### Required
- commercial payments
- financial services
- fintech
- GTM strategy
- sales enablement
- growth
- analytical skills
- market sizing
- opportunity assessment
- business-case development
- communication
- stakeholder-management

### Nice to have
- European market experience
- AI
- digital platforms
- automation

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Source: [Apply at visa.wd5.myworkdayjobs.com](https://visa.wd5.myworkdayjobs.com/en-US/Visa/job/GB---London-United-Kingdom/Senior-Manager--Visa-Commercial-Solutions-Hub-Go-to-Market_REF090024W?utm_source=yubhub.co&utm_medium=jobs_feed&utm_campaign=apply)
